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庞贝珍珠
案例简介:在全球范围内,有5-1万人患有庞贝病,这是一种罕见的遗传病。每个人都有自己的宝贵经验和智慧,这正是其他与庞贝生活在一起的人所需要听到的。赛诺菲Genzyme与患者倡导团体合作,通过对韩国,日本,哥伦比亚和美国等国家的庞贝社区的大量调查收集了这些见解。我们第一手捕捉了他们关于精神和情感弹性的话语,以及他们如何面对自己状况的挑战。英国哈瓦斯为赛诺菲Genzyme制作的设计广告,类别为: 制药。
庞贝珍珠
案例简介:Across the globe, there are 5 – 10k people living with Pompe disease, a rare genetic disease. Each have their very own invaluable experiences and wisdom that can be just what other people living with Pompe need to hear. Sanofi Genzyme in collaboration with patient advocacy groups, gathered these insights with a survey of a large cross-section of the Pompe community in countries like South Korea, Japan, Columbia and the US. We captured first-hand their words of mental and emotional resilience, and how they face the challenges of their condition. Design advertisement created by Havas, United Kingdom for Sanofi Genzyme, within the category: Pharmaceutical.
Pompe Pearls
案例简介:在全球范围内,有5-1万人患有庞贝病,这是一种罕见的遗传病。每个人都有自己的宝贵经验和智慧,这正是其他与庞贝生活在一起的人所需要听到的。赛诺菲Genzyme与患者倡导团体合作,通过对韩国,日本,哥伦比亚和美国等国家的庞贝社区的大量调查收集了这些见解。我们第一手捕捉了他们关于精神和情感弹性的话语,以及他们如何面对自己状况的挑战。英国哈瓦斯为赛诺菲Genzyme制作的设计广告,类别为: 制药。
Pompe Pearls
案例简介:Across the globe, there are 5 – 10k people living with Pompe disease, a rare genetic disease. Each have their very own invaluable experiences and wisdom that can be just what other people living with Pompe need to hear. Sanofi Genzyme in collaboration with patient advocacy groups, gathered these insights with a survey of a large cross-section of the Pompe community in countries like South Korea, Japan, Columbia and the US. We captured first-hand their words of mental and emotional resilience, and how they face the challenges of their condition. Design advertisement created by Havas, United Kingdom for Sanofi Genzyme, within the category: Pharmaceutical.
庞贝珍珠
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Pompe Pearls
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