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大众 robooy 英国
案例简介:新一代智能手机充满了足够聪明的创新,甚至可以给最年轻、精通技术的一代留下深刻印象。这就是为什么大众想把这些创新带到生活中 -- 使用一种在生日派对上偷走表演的机器人套装。穿西装的男孩用自动前灯给他的爱人留下深刻印象,用行人识别防止事故,并无缝地将自己停在其他孩子之间,让自己坐在美丽的生日女孩旁边。对于所有想给新一代大众留下深刻印象的孩子来说,荷兰大众经销商提供免费的 RoboSuit。为了给套装增加一个额外的维度,汽车品牌推出了一个模仿大众创新的应用程序。孩子们可以测量他们的速度,在控制其他特性时播放汽车声音。“大众方式的人性化创新,是这篇简报的起点”
大众 robooy 英国
案例简介:The new generation of Volkswagens are filled with innovations smart enough to impress even the youngest, tech-savvy generation. That’s why VW wants to bring these innovations to life - using a RoboSuit that steals the show at a birthday party. The boy in the suit impresses his crush with automatic headlights, prevents accidents using pedestrian recognition, and seamlessly parks himself in between the other kids, seating himself next to the beautiful birthday girl. For all the kids that want to impress with a new generation Volkswagen, there is a free RoboSuit available at the Dutch Volkswagen Dealers. To add an extra dimension to the suit, the car brand launches an app that mimics a few Volkswagen innovations. Kids can measure their speed, play car sounds en control other feautures. “Humanizing innovation the Volkswagen way, was the starting point for this brief”
Volkswagen Roboboy UK
案例简介:新一代智能手机充满了足够聪明的创新,甚至可以给最年轻、精通技术的一代留下深刻印象。这就是为什么大众想把这些创新带到生活中 -- 使用一种在生日派对上偷走表演的机器人套装。穿西装的男孩用自动前灯给他的爱人留下深刻印象,用行人识别防止事故,并无缝地将自己停在其他孩子之间,让自己坐在美丽的生日女孩旁边。对于所有想给新一代大众留下深刻印象的孩子来说,荷兰大众经销商提供免费的 RoboSuit。为了给套装增加一个额外的维度,汽车品牌推出了一个模仿大众创新的应用程序。孩子们可以测量他们的速度,在控制其他特性时播放汽车声音。“大众方式的人性化创新,是这篇简报的起点”
Volkswagen Roboboy UK
案例简介:The new generation of Volkswagens are filled with innovations smart enough to impress even the youngest, tech-savvy generation. That’s why VW wants to bring these innovations to life - using a RoboSuit that steals the show at a birthday party. The boy in the suit impresses his crush with automatic headlights, prevents accidents using pedestrian recognition, and seamlessly parks himself in between the other kids, seating himself next to the beautiful birthday girl. For all the kids that want to impress with a new generation Volkswagen, there is a free RoboSuit available at the Dutch Volkswagen Dealers. To add an extra dimension to the suit, the car brand launches an app that mimics a few Volkswagen innovations. Kids can measure their speed, play car sounds en control other feautures. “Humanizing innovation the Volkswagen way, was the starting point for this brief”
大众 robooy 英国
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Volkswagen Roboboy UK
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