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    I'm Ada, I Can Help.短视频广告营销案例

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    我是阿达,我可以帮忙。

    案例简介:活动描述 不能进入。误诊。长的等待时间和更短的访问与您的医生都是标志的系统崩溃时获取卫生信息网络比以往任何时候都高。然而,我们对这一信息的信心和信任从未降低。如果技术可有助于解决这些问题。我们与一家总部位于柏林的健康科技初创公司合作,该公司开发了一款市场领先的人工智能工具,帮助医生加快诊断速度。我们把这种技术的阿达,突破性的消费者保健命题放在能够准确地评估自己的医疗症状到你的手掌与天衣无缝的配合能力与医护人员。的方式收集资料,介绍和访问是必不可少的复杂情绪和全世界各地卫生存在文化差异 (我们发现通过资格赛和定量的研究)。 执行 艾达。您的个人健康伴侣。一个产品可以使用数以百万计的不同的世界各地的人们来支持他们的健康需要。为了多聪明的技术交流与 Ada 的喜欢参观一个好医生-反映了严重的医疗保健、善解人意的需求十分专业。因此,我们创造了一个活生生的品牌和产品体验,与用户进行反应、反应和视觉交流。使用友好的交谈,成立于医疗精密,它再次向用户和有助于建立信任。独特的 UI 已经制作并测试复制本,而视觉标识是启发人类基因组的形状。柔和的色彩和细微的动作反应平静,放心语调和责任心 humanises 智能 AI 的权力。支持 Ada 的人工智能引擎是为了帮助医生进行医学评估而开发的。尽管医生通常靠什么是最常见的,本算法采用复杂的贝叶斯网络模型的精确地图和分析 12,000 的疾病和 8,000 的症状及其潜在的关系。一个团队--月医务人员多年来一直训练这个系统认识到复杂的彩妆产品的罕见疾病和癌症。以此作为基础, 我们制订了一个复杂的自然语言通讯接口,改变其行为的数据持有的耐心帮助消费者开放和与阿达,如果它是一个真正的医生。诊断引擎和个人健康记录随后以令人放心和可理解的方式呈现复杂的健康数据。Ada 在全球 IOs 和 Android 上可用,是 120 个国家的头号免费医疗应用。它已有五十多万摊款。

    我是阿达,我可以帮忙。

    案例简介:CampaignDescription Lack of access. Misdiagnosis. Longer waiting times and shorter visits with your doctor are all signs of a system at breaking point.Access to health information online has never been higher. Yet, our confidence and trust in this information, never lower.What if technology could help solve these problems?We partnered with a Berlin-based healthtech startup who’d developed a market leading Artificial Intelligence tool to help doctors accelerate diagnosis. We transformed that technology into Ada, a groundbreaking consumer healthcare proposition that placed the ability to accurately assess your own medical symptoms into the palm of your hand alongside the ability to interact seamlessly with healthcare professionals. The way data was collected, presented and accessed was integral to addressing the complex emotional and cultural nuances around health that exist worldwide (which we unearthed through qual and quant research). Execution Ada. Your personal health companion.A product capable of being used by millions of diverse people around the world to support their health needs.In order to be more than a clever technology the interaction with Ada had to be like visiting a good doctor - reflecting the seriousness of your medical health, empathetic to your needs and thoroughly professional. We therefore created a living, breathing brand and product experience that reacts, responds and visually communicates with its users. Using friendly conversations, founded in medical precision, it reassures users and helps build trust. The unique UI has been crafted and tested to replicate this, while the Visual ID is Inspired by shapes from the human genome. Pastel colours and subtle movement reflect a calm, assured tonality and a sense of responsiveness that humanises the smart AI that powers it.The AI engine that underpins Ada was developed to help support doctors in medical assessment. While doctors typically rely on what is most common, our algorithm uses complex Bayesian networks to mathematically map and analyse 12,000 diseases and 8,000 symptoms and all their potential relationships. A team of over 20 medical professionals have spent years training this system to recognise the complex make-ups of rare illnesses and cancers. Using this as the foundation, we then developed a complex natural language messaging interface that modifies its behaviour based on the data it holds on the patient to help consumers open up and relate to Ada as if it was a real medical professional. The diagnosis engine and personal health record then presents complex health data in a reassuring and understandable way.Ada is available globally on IOs and Android and is the number one free medical app in 120 countries. It has delivered over half a million assessments to date.

    I'm Ada, I Can Help.

    案例简介:活动描述 不能进入。误诊。长的等待时间和更短的访问与您的医生都是标志的系统崩溃时获取卫生信息网络比以往任何时候都高。然而,我们对这一信息的信心和信任从未降低。如果技术可有助于解决这些问题。我们与一家总部位于柏林的健康科技初创公司合作,该公司开发了一款市场领先的人工智能工具,帮助医生加快诊断速度。我们把这种技术的阿达,突破性的消费者保健命题放在能够准确地评估自己的医疗症状到你的手掌与天衣无缝的配合能力与医护人员。的方式收集资料,介绍和访问是必不可少的复杂情绪和全世界各地卫生存在文化差异 (我们发现通过资格赛和定量的研究)。 执行 艾达。您的个人健康伴侣。一个产品可以使用数以百万计的不同的世界各地的人们来支持他们的健康需要。为了多聪明的技术交流与 Ada 的喜欢参观一个好医生-反映了严重的医疗保健、善解人意的需求十分专业。因此,我们创造了一个活生生的品牌和产品体验,与用户进行反应、反应和视觉交流。使用友好的交谈,成立于医疗精密,它再次向用户和有助于建立信任。独特的 UI 已经制作并测试复制本,而视觉标识是启发人类基因组的形状。柔和的色彩和细微的动作反应平静,放心语调和责任心 humanises 智能 AI 的权力。支持 Ada 的人工智能引擎是为了帮助医生进行医学评估而开发的。尽管医生通常靠什么是最常见的,本算法采用复杂的贝叶斯网络模型的精确地图和分析 12,000 的疾病和 8,000 的症状及其潜在的关系。一个团队--月医务人员多年来一直训练这个系统认识到复杂的彩妆产品的罕见疾病和癌症。以此作为基础, 我们制订了一个复杂的自然语言通讯接口,改变其行为的数据持有的耐心帮助消费者开放和与阿达,如果它是一个真正的医生。诊断引擎和个人健康记录随后以令人放心和可理解的方式呈现复杂的健康数据。Ada 在全球 IOs 和 Android 上可用,是 120 个国家的头号免费医疗应用。它已有五十多万摊款。

    I'm Ada, I Can Help.

    案例简介:CampaignDescription Lack of access. Misdiagnosis. Longer waiting times and shorter visits with your doctor are all signs of a system at breaking point.Access to health information online has never been higher. Yet, our confidence and trust in this information, never lower.What if technology could help solve these problems?We partnered with a Berlin-based healthtech startup who’d developed a market leading Artificial Intelligence tool to help doctors accelerate diagnosis. We transformed that technology into Ada, a groundbreaking consumer healthcare proposition that placed the ability to accurately assess your own medical symptoms into the palm of your hand alongside the ability to interact seamlessly with healthcare professionals. The way data was collected, presented and accessed was integral to addressing the complex emotional and cultural nuances around health that exist worldwide (which we unearthed through qual and quant research). Execution Ada. Your personal health companion.A product capable of being used by millions of diverse people around the world to support their health needs.In order to be more than a clever technology the interaction with Ada had to be like visiting a good doctor - reflecting the seriousness of your medical health, empathetic to your needs and thoroughly professional. We therefore created a living, breathing brand and product experience that reacts, responds and visually communicates with its users. Using friendly conversations, founded in medical precision, it reassures users and helps build trust. The unique UI has been crafted and tested to replicate this, while the Visual ID is Inspired by shapes from the human genome. Pastel colours and subtle movement reflect a calm, assured tonality and a sense of responsiveness that humanises the smart AI that powers it.The AI engine that underpins Ada was developed to help support doctors in medical assessment. While doctors typically rely on what is most common, our algorithm uses complex Bayesian networks to mathematically map and analyse 12,000 diseases and 8,000 symptoms and all their potential relationships. A team of over 20 medical professionals have spent years training this system to recognise the complex make-ups of rare illnesses and cancers. Using this as the foundation, we then developed a complex natural language messaging interface that modifies its behaviour based on the data it holds on the patient to help consumers open up and relate to Ada as if it was a real medical professional. The diagnosis engine and personal health record then presents complex health data in a reassuring and understandable way.Ada is available globally on IOs and Android and is the number one free medical app in 120 countries. It has delivered over half a million assessments to date.

    我是阿达,我可以帮忙。

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    I'm Ada, I Can Help.

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    广告公司: KBS Albion (英国 伦敦) 制作公司: KBS

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