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就像你
案例简介:学分
就像你
案例简介:Credits
JUST LIKE YOU
案例简介:学分
JUST LIKE YOU
案例简介:Credits
就像你
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JUST LIKE YOU
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基本信息
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创作者
案例详情
Alltel the first mobile operator in Kazakhstan, had completely lost its Kazakh identity by 2023. To reconnect with its audience, we chose not to follow the conventional route of portraying Kazakhstan's identity by steppes, mountains & horses. We put people of Kazakhstan on the central stage and not just a few, but many thousands at one commercial! How?! By merging characteristics from thousands of individuals' photos, AI created a collective image of the typical Kazakhstani. We've got two unique heroes, brought to life as 3D characters using MetaHuman technology. They've become brand personas for Altel and are featured in all brands’ communication.
涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌
热门节日97个,23个维度智能搜索
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项目比稿
品类案例按时间展现,借鉴同品牌策略,比稿提案轻松中标
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创意策划
任意搜索品牌关键词,脑洞创意策划1秒呈现
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竞品调研
一键搜索竞品往年广告,一眼掌握对手市场定位
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行业研究
热词查看洞悉爆点,抢占行业趋势红利
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