本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
第三个愿望
案例简介：写一个关于电影中发生的事情的简短总结 《第三个愿望》是基于一个真实的故事，关于一个小女孩魏，她在台湾一个非常贫穷和偏远的地区长大。魏曾被诊断为 “选择性缄默症”。 幸运的是，她遇到了一位认真的志愿者老师，彻底改变了她的生活。老师发现魏不想说话的原因是看到她父亲的口腔癌，这造成了言语困难。她相信，通过保持沉默，她的父亲不会感到孤独。 在老师和魏的父母谈了这个情况后，魏的父亲开始做一些改变。他向她的女儿伸出手，鼓励她与他人建立更多的联系。在老师和她父亲的帮助下，魏终于可以和其他人互动和交流了，包括她的同学和新朋友。 陪审团的文化/背景信息 作为这里最古老的保险公司，台湾人寿创作了一部电影来证明它能听到最弱势群体的愿望。文化和语境两个方面值得注意。“选择性缄默症” 是台湾人寿 “课后护理计划” 中言语障碍的一个真实而罕见的案例，在台湾，人们认为 “三岁生日愿望” 不能说出来，否则它不会实现。 请告诉我们与产品/服务分销的地区或市场相关的品牌 作为这里最古老的保险公司，台湾人寿创作了一部电影来证明它能听到最弱势群体的愿望。 台湾的城乡差距问题仍然存在，许多孩子在低收入家庭长大，缺乏教育资源。因此，台湾人寿保险推出了一项 “课后护理计划”，将教师派往偏远地区照顾急需帮助的儿童。这些老师为孩子们提供长期的关心和陪伴，帮助他们克服发展中的困难。
第三个愿望
案例简介：Write a short summary of what happens in the film “The Third Wish” is based on a true story about a little girl, Wei, who grew up in a very poor and remote area in Taiwan. Wei was once diagnosed with “Selective Mutism”. Fortunately, she met an earnest volunteer teacher transforming her life completely. The teacher discovered the reason why Wei did not want to speak is seeing her father’s oral cancer, which caused speech difficulties. She believed that by keeping silent, her father would not feel alone. After the teacher talked to Wei’s parents about this condition, Wei’s father started to make some changes. He reached out to her daughter and encouraged her to have more connections with others. Gradually under the assistance of the teacher and her father, Wei could finally interact and communicate with others, including her classmates and newfound friends. Cultural/Context information for the jury As the oldest insurance company here, Taiwan Life created a film to demonstrate that it can hear the wishes of the most vulnerable. Two aspects of culture and context are worth noticing. “Selective Mutism” is a real and rare case of speech disorder in Taiwan Life's “After School Care Program” and in Taiwan people believe that “The Third Birthday Wish” cannot be spoken, or it will not come true. Please tell us about the brand in relation to the locality or market where the product/service is distributed As the oldest insurance company here, Taiwan Life created a film to demonstrate that it can hear the wishes of the most vulnerable. The issue of rural-urban gap in Taiwan still exists, many children grow up in low-income families and lack education resources. Consequently, Taiwan Life Insurance launched an “After School Care Program” which sends teachers to remote areas to take care of children who desperately need help. These teachers provide the children with long term caring and companionship to help them overcome difficulties during their development.
The Third Wish
案例简介：写一个关于电影中发生的事情的简短总结 《第三个愿望》是基于一个真实的故事，关于一个小女孩魏，她在台湾一个非常贫穷和偏远的地区长大。魏曾被诊断为 “选择性缄默症”。 幸运的是，她遇到了一位认真的志愿者老师，彻底改变了她的生活。老师发现魏不想说话的原因是看到她父亲的口腔癌，这造成了言语困难。她相信，通过保持沉默，她的父亲不会感到孤独。 在老师和魏的父母谈了这个情况后，魏的父亲开始做一些改变。他向她的女儿伸出手，鼓励她与他人建立更多的联系。在老师和她父亲的帮助下，魏终于可以和其他人互动和交流了，包括她的同学和新朋友。 陪审团的文化/背景信息 作为这里最古老的保险公司，台湾人寿创作了一部电影来证明它能听到最弱势群体的愿望。文化和语境两个方面值得注意。“选择性缄默症” 是台湾人寿 “课后护理计划” 中言语障碍的一个真实而罕见的案例，在台湾，人们认为 “三岁生日愿望” 不能说出来，否则它不会实现。 请告诉我们与产品/服务分销的地区或市场相关的品牌 作为这里最古老的保险公司，台湾人寿创作了一部电影来证明它能听到最弱势群体的愿望。 台湾的城乡差距问题仍然存在，许多孩子在低收入家庭长大，缺乏教育资源。因此，台湾人寿保险推出了一项 “课后护理计划”，将教师派往偏远地区照顾急需帮助的儿童。这些老师为孩子们提供长期的关心和陪伴，帮助他们克服发展中的困难。
The Third Wish
案例简介：Write a short summary of what happens in the film “The Third Wish” is based on a true story about a little girl, Wei, who grew up in a very poor and remote area in Taiwan. Wei was once diagnosed with “Selective Mutism”. Fortunately, she met an earnest volunteer teacher transforming her life completely. The teacher discovered the reason why Wei did not want to speak is seeing her father’s oral cancer, which caused speech difficulties. She believed that by keeping silent, her father would not feel alone. After the teacher talked to Wei’s parents about this condition, Wei’s father started to make some changes. He reached out to her daughter and encouraged her to have more connections with others. Gradually under the assistance of the teacher and her father, Wei could finally interact and communicate with others, including her classmates and newfound friends. Cultural/Context information for the jury As the oldest insurance company here, Taiwan Life created a film to demonstrate that it can hear the wishes of the most vulnerable. Two aspects of culture and context are worth noticing. “Selective Mutism” is a real and rare case of speech disorder in Taiwan Life's “After School Care Program” and in Taiwan people believe that “The Third Birthday Wish” cannot be spoken, or it will not come true. Please tell us about the brand in relation to the locality or market where the product/service is distributed As the oldest insurance company here, Taiwan Life created a film to demonstrate that it can hear the wishes of the most vulnerable. The issue of rural-urban gap in Taiwan still exists, many children grow up in low-income families and lack education resources. Consequently, Taiwan Life Insurance launched an “After School Care Program” which sends teachers to remote areas to take care of children who desperately need help. These teachers provide the children with long term caring and companionship to help them overcome difficulties during their development.
第三个愿望
暂无简介
The Third Wish
暂无简介
基本信息
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
如果您是本案的创作者或参与者 可对信息进行完善
