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巨人采取行动
案例简介：巨人可以是任何人，任何年龄，任何地方。为了支持人们在一个别人只是在说话、评论和发帖的世界里采取行动，强壮的人®brand和JOAN Creative推出强大的新平台，巨人采取行动™。这个平台下的第一个活动集中在对冠状病毒的反应上，强壮的®巨人倡议呼吁通过电视，OLV和社交媒体提名全国各地的本地巨人。“壮汉®品牌一直代表着力量。我们相信力量不在于我们说什么，而在于我们做什么。”Brawny品牌建设高级总监Katie Kolesky说®。“那些看到挑战并挺身而出的人 -- 采取行动解决问题 -- 我们认为这些人是巨人。壮汉®巨人倡议 (Giants Initiative) 庆祝并支持在这场大流行期间采取行动的个人所展示的力量。“。其他巨人可以在美国JOAN Creative为Brawny创建的Brawny.com/Giants集成广告中获得提名，类别包括: 房屋、花园、公共利益、非政府组织。
巨人采取行动
案例简介：Giants can be anyone, of any age, from anywhere. To support people taking action in a world where others are just talking, commenting and posting, the Brawny® brand and JOAN Creative are launching a powerful new platform, Giants Take Action™. The first campaign under this platform focuses on responses to coronavirus, with The Brawny® Giants Initiative calling for nominations of local giants across the country via TV, OLV and social media. “The Brawny® brand has always stood for strength. We believe that strength lies not in what we say, but in what we do,” said Katie Kolesky, Senior Director of Brand Building, Brawny®. “Those people who see challenges and rise up to the occasion – taking action to solve problems – we consider these people to be giants. The Brawny® Giants Initiative celebrates and supports the strength demonstrated by individuals who are taking action during this pandemic.” Additional Giants Can Be Nominated at Brawny.com/Giants Integrated advertisement created by JOAN Creative, United States for Brawny, within the categories: House, Garden, Public Interest, NGO.
Giants Take Action
案例简介：巨人可以是任何人，任何年龄，任何地方。为了支持人们在一个别人只是在说话、评论和发帖的世界里采取行动，强壮的人®brand和JOAN Creative推出强大的新平台，巨人采取行动™。这个平台下的第一个活动集中在对冠状病毒的反应上，强壮的®巨人倡议呼吁通过电视，OLV和社交媒体提名全国各地的本地巨人。“壮汉®品牌一直代表着力量。我们相信力量不在于我们说什么，而在于我们做什么。”Brawny品牌建设高级总监Katie Kolesky说®。“那些看到挑战并挺身而出的人 -- 采取行动解决问题 -- 我们认为这些人是巨人。壮汉®巨人倡议 (Giants Initiative) 庆祝并支持在这场大流行期间采取行动的个人所展示的力量。“。其他巨人可以在美国JOAN Creative为Brawny创建的Brawny.com/Giants集成广告中获得提名，类别包括: 房屋、花园、公共利益、非政府组织。
Giants Take Action
案例简介：Giants can be anyone, of any age, from anywhere. To support people taking action in a world where others are just talking, commenting and posting, the Brawny® brand and JOAN Creative are launching a powerful new platform, Giants Take Action™. The first campaign under this platform focuses on responses to coronavirus, with The Brawny® Giants Initiative calling for nominations of local giants across the country via TV, OLV and social media. “The Brawny® brand has always stood for strength. We believe that strength lies not in what we say, but in what we do,” said Katie Kolesky, Senior Director of Brand Building, Brawny®. “Those people who see challenges and rise up to the occasion – taking action to solve problems – we consider these people to be giants. The Brawny® Giants Initiative celebrates and supports the strength demonstrated by individuals who are taking action during this pandemic.” Additional Giants Can Be Nominated at Brawny.com/Giants Integrated advertisement created by JOAN Creative, United States for Brawny, within the categories: House, Garden, Public Interest, NGO.
巨人采取行动
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Giants Take Action
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