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永恒的奔跑
案例简介:ASICS需要推出Glideride跑鞋,赢得声誉并增强对高性能跑步品牌的认知度。体育品牌正在庆祝谁先越过终点线,而跑步者则痴迷于下一条线。但是ASICS对运行持长期观点...如果终点线实际上阻止了我们发挥真正的潜力怎么办?介绍永恒跑: 世界上第一场没有终点线的比赛。
永恒的奔跑
案例简介:ASICS needed to launch the Glideride running shoe, drive fame and enhance perception of the brand for high-performance running. Sports brands are celebrating whoever crosses the finish line first, while runners obsess over that next line. But ASICS holds a longer term view of running... What if the finish line actually holds us back from reaching our true potential? Introducing Eternal Run: The world’s first race without a finish line.
Eternal Run
案例简介:ASICS需要推出Glideride跑鞋,赢得声誉并增强对高性能跑步品牌的认知度。体育品牌正在庆祝谁先越过终点线,而跑步者则痴迷于下一条线。但是ASICS对运行持长期观点...如果终点线实际上阻止了我们发挥真正的潜力怎么办?介绍永恒跑: 世界上第一场没有终点线的比赛。
Eternal Run
案例简介:ASICS needed to launch the Glideride running shoe, drive fame and enhance perception of the brand for high-performance running. Sports brands are celebrating whoever crosses the finish line first, while runners obsess over that next line. But ASICS holds a longer term view of running... What if the finish line actually holds us back from reaching our true potential? Introducing Eternal Run: The world’s first race without a finish line.
永恒的奔跑
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Eternal Run
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