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化疗围巾故事
案例简介：2016 年，他们在巴西首都巴西利亚庆祝 30 年的手术，我们的任务是开发一种活动，庆祝周年纪念日，筹集捐款，并向实际病人 (儿童) 展示克服这种疾病并过上更好的生活是可能的。所以我们想出了一种方法来真正地将积极的一面放在癌症儿童的头上。化疗围巾故事是一场运动，前病人被邀请用病人使用的个性化头巾写下他们积极的故事。
化疗围巾故事
案例简介：In 2016 they're celebrating 30 years of operations in Brasília, Brazil's capital and we were tasked to develop an activation that would celebrate the anniversary, raise donations and show the actual patients (kids) that it is possible to overcome the disease and have a better life. So we figured a way to literally place positiveness on the heads of kids with cancer. Chemo Scarf Stories is a movement where ex-patients were invited to write down their positive stories in personalized head scarfs used by patients.
Chemo scarf stories
案例简介：2016 年，他们在巴西首都巴西利亚庆祝 30 年的手术，我们的任务是开发一种活动，庆祝周年纪念日，筹集捐款，并向实际病人 (儿童) 展示克服这种疾病并过上更好的生活是可能的。所以我们想出了一种方法来真正地将积极的一面放在癌症儿童的头上。化疗围巾故事是一场运动，前病人被邀请用病人使用的个性化头巾写下他们积极的故事。
Chemo scarf stories
案例简介：In 2016 they're celebrating 30 years of operations in Brasília, Brazil's capital and we were tasked to develop an activation that would celebrate the anniversary, raise donations and show the actual patients (kids) that it is possible to overcome the disease and have a better life. So we figured a way to literally place positiveness on the heads of kids with cancer. Chemo Scarf Stories is a movement where ex-patients were invited to write down their positive stories in personalized head scarfs used by patients.
化疗围巾故事
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Chemo scarf stories
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