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女士规则: 30
案例简介：SkinnyGirl 洛杉矶，加州 2012年6月11日: 洛杉矶推荐媒体推出导演利 · 奥格尔维，以全新的方式对适当的淑女礼仪进行现代诠释: 芝加哥沃尔顿 · 艾萨克森为 Skinnygirl 制定了 30 条 “女士规则”。低热量鸡尾酒系列的首播节目紧随 Skinnygirl 最新推出的腰部调制: Skinnygirl 葡萄酒之后，有红色、白色和玫瑰色的品种可供选择。 奥格尔维也在南非由 Velocity Films 代表，她首次在美国亮相，为 Skinnygirl 鸡尾酒举办了首映广告活动。在她的职业生涯中，奥格尔维赢得了几个奖项，包括在 D & AD 的亮相和在 O 频道的 Loeries 大奖赛中获胜她获奖的音乐视频背景为她独特的当代和复杂的美学奠定了基础。 在她复古的粉红色客厅，一个 50 多岁的红发女士打开了这个地方。她咧嘴一笑，脸变宽，说出了她的第一条规则，“一位女士总是穿着明智的鞋子。 “我们穿着浅蓝色凉鞋，在一瓶 Skinnygirl 玛格丽塔旁边休息，用红色和粉红色的脚趾甲剪了下来。双脚属于许多人中的一个女人，她们在享受沙龙纵容时欢快地笑着喝酒。我们在宣布她的每一条 “女士规则” 的女士和在酒吧喝鸡尾酒的现代女性之间进行了交流, 在游泳池旁啜饮宇宙，在读书俱乐部聚会上享受一杯葡萄酒。该点关闭每个 Skinnygirl 饮料，然后是标签 “Skinnygirl 鸡尾酒”。像女士一样喝酒。" 关于推荐媒体 推荐媒体是一个商业和替代媒体资源，致力于支持全球最优秀的电影制作人和数字艺术家。我们总部位于洛杉矶的公司是由三名高管组成的，他们在推出和推广该行业一些最著名的人才方面有着杰出的记录。Stephen Dickstein 、 Phillip Detchmendy 和 Jeff Rohrer，以及他们的团队，以创造性的职业发展、客户服务和生产管理技能为核心，合作生产获奖产品, 国际公认的创造性和有意义的工作。不管媒体纪律如何，每个与推荐相关的人都致力于制作卓越的项目并提供令人满意的体验。
女士规则: 30
案例简介：SkinnyGirl Los Angeles, CA June 11, 2012: Los Angeles-based Recommended Media launches director Leigh Ogilvie to deliver a modern day interpretation of proper lady-like etiquette in the new :30 “Lady Rules” for Skinnygirl out of Walton Isaacson, Chicago. The premiere broadcast spot for the low calorie cocktail line comes on the heels of the recent launch of Skinnygirl’s latest waist-conscious concoction: Skinnygirl Wine, available in red, white and rosé varietals. Ogilvie, who is also represented by Velocity Films in South Africa, makes her US spot debut with the premiere advertising campaign for Skinnygirl Cocktails. Over the course of her career, Ogilvie has won several awards including being featured at D&AD and winning the Loeries Grand Prix for Channel O. Her award-winning music video background has laid setting for her unique contemporary and sophisticated aesthetic. The spot opens on a proper redheaded lady from the ‘50s in her retro pink living room. Face broadening with a grin, she delivers her first rule, “A lady always wears sensible shoes.” We cut to feet with red and pink toenails in light blue sandals resting next to a bottle of Skinnygirl Margarita. The feet belong to a woman amongst many who are laughing and drinking merrily as they all enjoy a salon pamper session. We intercut between the lady announcing each of her “Lady Rules” and groups of modern-day women at a bar drinking cocktails, by a pool sipping cosmos and in book club meeting enjoying glasses of wine. The spot closes each of the Skinnygirl beverages followed by the tag, “Skinnygirl cocktails. Drink like a lady.” About Recommended Media Recommended Media is a commercial and alternative media resource dedicated to supporting the finest filmmakers and digital artists worldwide. Our Los Angeles based company was created through the amalgam of three executives with distinguished track records for launching and promoting some of the industry’s most celebrated talent. With creative career development, client services and production management skills at the heart of their efforts, Stephen Dickstein, Phillip Detchmendy and Jeff Rohrer, along with their teams, collaborate to produce award-winning, internationally recognized creative and meaningful work. Regardless of the media discipline, each and every person associated with Recommended is committed to making exceptional projects and providing gratifying experiences.
Lady Rules: 30
案例简介：SkinnyGirl 洛杉矶，加州 2012年6月11日: 洛杉矶推荐媒体推出导演利 · 奥格尔维，以全新的方式对适当的淑女礼仪进行现代诠释: 芝加哥沃尔顿 · 艾萨克森为 Skinnygirl 制定了 30 条 “女士规则”。低热量鸡尾酒系列的首播节目紧随 Skinnygirl 最新推出的腰部调制: Skinnygirl 葡萄酒之后，有红色、白色和玫瑰色的品种可供选择。 奥格尔维也在南非由 Velocity Films 代表，她首次在美国亮相，为 Skinnygirl 鸡尾酒举办了首映广告活动。在她的职业生涯中，奥格尔维赢得了几个奖项，包括在 D & AD 的亮相和在 O 频道的 Loeries 大奖赛中获胜她获奖的音乐视频背景为她独特的当代和复杂的美学奠定了基础。 在她复古的粉红色客厅，一个 50 多岁的红发女士打开了这个地方。她咧嘴一笑，脸变宽，说出了她的第一条规则，“一位女士总是穿着明智的鞋子。 “我们穿着浅蓝色凉鞋，在一瓶 Skinnygirl 玛格丽塔旁边休息，用红色和粉红色的脚趾甲剪了下来。双脚属于许多人中的一个女人，她们在享受沙龙纵容时欢快地笑着喝酒。我们在宣布她的每一条 “女士规则” 的女士和在酒吧喝鸡尾酒的现代女性之间进行了交流, 在游泳池旁啜饮宇宙，在读书俱乐部聚会上享受一杯葡萄酒。该点关闭每个 Skinnygirl 饮料，然后是标签 “Skinnygirl 鸡尾酒”。像女士一样喝酒。" 关于推荐媒体 推荐媒体是一个商业和替代媒体资源，致力于支持全球最优秀的电影制作人和数字艺术家。我们总部位于洛杉矶的公司是由三名高管组成的，他们在推出和推广该行业一些最著名的人才方面有着杰出的记录。Stephen Dickstein 、 Phillip Detchmendy 和 Jeff Rohrer，以及他们的团队，以创造性的职业发展、客户服务和生产管理技能为核心，合作生产获奖产品, 国际公认的创造性和有意义的工作。不管媒体纪律如何，每个与推荐相关的人都致力于制作卓越的项目并提供令人满意的体验。
Lady Rules: 30
案例简介：SkinnyGirl Los Angeles, CA June 11, 2012: Los Angeles-based Recommended Media launches director Leigh Ogilvie to deliver a modern day interpretation of proper lady-like etiquette in the new :30 “Lady Rules” for Skinnygirl out of Walton Isaacson, Chicago. The premiere broadcast spot for the low calorie cocktail line comes on the heels of the recent launch of Skinnygirl’s latest waist-conscious concoction: Skinnygirl Wine, available in red, white and rosé varietals. Ogilvie, who is also represented by Velocity Films in South Africa, makes her US spot debut with the premiere advertising campaign for Skinnygirl Cocktails. Over the course of her career, Ogilvie has won several awards including being featured at D&AD and winning the Loeries Grand Prix for Channel O. Her award-winning music video background has laid setting for her unique contemporary and sophisticated aesthetic. The spot opens on a proper redheaded lady from the ‘50s in her retro pink living room. Face broadening with a grin, she delivers her first rule, “A lady always wears sensible shoes.” We cut to feet with red and pink toenails in light blue sandals resting next to a bottle of Skinnygirl Margarita. The feet belong to a woman amongst many who are laughing and drinking merrily as they all enjoy a salon pamper session. We intercut between the lady announcing each of her “Lady Rules” and groups of modern-day women at a bar drinking cocktails, by a pool sipping cosmos and in book club meeting enjoying glasses of wine. The spot closes each of the Skinnygirl beverages followed by the tag, “Skinnygirl cocktails. Drink like a lady.” About Recommended Media Recommended Media is a commercial and alternative media resource dedicated to supporting the finest filmmakers and digital artists worldwide. Our Los Angeles based company was created through the amalgam of three executives with distinguished track records for launching and promoting some of the industry’s most celebrated talent. With creative career development, client services and production management skills at the heart of their efforts, Stephen Dickstein, Phillip Detchmendy and Jeff Rohrer, along with their teams, collaborate to produce award-winning, internationally recognized creative and meaningful work. Regardless of the media discipline, each and every person associated with Recommended is committed to making exceptional projects and providing gratifying experiences.
女士规则: 30
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Lady Rules: 30
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