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Swinburne Online: Let's Do This by Ogilvy Melbourne
案例简介：
Swinburne Online: Let's Do This by Ogilvy Melbourne
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Swinburne Online: Let's Do This by Ogilvy Melbourne
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Swinburne Online, Australian online education service, is launching an integrated campaign via Ogilvy Melbourne encouraging Australians to complete their higher education online.The new campaign has kicked off this week with a TVC featuring inspirational students and inviting Australians to take action and continue their tertiary studies with the rally call ‘Let’s Do This’.Different versions will be rolled out focusing on the different degree programs such as Business, Design, Education and Psychology. Executions will then be pushed online, plus print and outdoor across the country.CreditsCreative Agency: Ogilvy MelbourneClient: Swinburne OnlineCEO – Denice PittExecutive Director, Sales & Marketing - Teresa SmithMarketing Consultant - Michael Sharlassian Production/Post-Production Company: Mr. SmithDirector - Curtis HillProducer - Elise TrenordenProduction Manager - Brendan Lee
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