本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
爱你所有的头发天
案例简介：“爱你所有的头发天” 是一个多渠道的活动，它扩大了品牌庆祝包容，多样性和友谊的主流价值观。“爱你所有的头发天” 推出大胆的视频和图像，具有不同的个性集体。该活动旨在传达一种与头发护理和造型的情感方面相关的方法，因为它聚焦个人与相关的 “头发日” 场景的信息配对。一个概念分享了 “3天不洗头日” 的信息，引用了该品牌屡获殊荣的Perk Up Dry洗发水，而另一个概念则引用了amika对可持续发展的环保使命-与TerraCycle合作，在其包装中使用90% + 消费后回收材料，和可持续采购的原料，始终是无残酷的。由RXM Creative，美国为amika创建的综合广告，类别内: 美容。
爱你所有的头发天
案例简介：‘Love all Your Hair Days’ is a multi-channel campaign which amplifies the brand’s prevailing values of celebrating inclusion, diversity and friendship. “Love All Your Hair Days” launches with bold videos and imagery featuring a diverse collective of personalities. The campaign aims to convey a relatable approach to the emotional aspect of hair care and styling as it spotlights individuals paired with messaging of a relatable “hair day” scenario. One concept shares the message “3 Days No Wash Hair Day,” citing the brand’s award-winning Perk Up Dry Shampoo, while another references amika’s planet-friendly mission toward sustainability—employed by its partnership with TerraCycle, use of 90%+ post-consumer recycled materials in its packaging, and sustainably sourced ingredients that are always cruelty-free. Integrated advertisement created by RXM Creative, United States for amika, within the category: Beauty.
Love All Your Hair Days
案例简介：“爱你所有的头发天” 是一个多渠道的活动，它扩大了品牌庆祝包容，多样性和友谊的主流价值观。“爱你所有的头发天” 推出大胆的视频和图像，具有不同的个性集体。该活动旨在传达一种与头发护理和造型的情感方面相关的方法，因为它聚焦个人与相关的 “头发日” 场景的信息配对。一个概念分享了 “3天不洗头日” 的信息，引用了该品牌屡获殊荣的Perk Up Dry洗发水，而另一个概念则引用了amika对可持续发展的环保使命-与TerraCycle合作，在其包装中使用90% + 消费后回收材料，和可持续采购的原料，始终是无残酷的。由RXM Creative，美国为amika创建的综合广告，类别内: 美容。
Love All Your Hair Days
案例简介：‘Love all Your Hair Days’ is a multi-channel campaign which amplifies the brand’s prevailing values of celebrating inclusion, diversity and friendship. “Love All Your Hair Days” launches with bold videos and imagery featuring a diverse collective of personalities. The campaign aims to convey a relatable approach to the emotional aspect of hair care and styling as it spotlights individuals paired with messaging of a relatable “hair day” scenario. One concept shares the message “3 Days No Wash Hair Day,” citing the brand’s award-winning Perk Up Dry Shampoo, while another references amika’s planet-friendly mission toward sustainability—employed by its partnership with TerraCycle, use of 90%+ post-consumer recycled materials in its packaging, and sustainably sourced ingredients that are always cruelty-free. Integrated advertisement created by RXM Creative, United States for amika, within the category: Beauty.
爱你所有的头发天
暂无简介
Love All Your Hair Days
暂无简介
基本信息
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
