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案例简介:巴塞洛酒店位于加勒比海最令人敬畏的地方。真正天堂里最好的海滩和环境,提供独特的体验。这项活动的主要价值是我们如何避免酒店行业传统的沟通方式,该行业仍然专注于展示他们的设施、房间、餐馆和服务。 我们从一开始就相信这种交流让人们几乎感受到在天堂里会是什么样子。这不仅仅是拍摄图片和视频,而是从你看到活动的任何一部分到预订前的那一刻,创造一种整体的感觉。
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案例简介:Barceló Hotels are located in the most awesome spots in the caribbean. The best beaches and environment in a real paradise that offer an unique experience. The main value of the campaign was how we avoided the traditional way to communicate in the hotels industry, which is still focused on showing their facilities, rooms, restaurants and services. We believed from the start in a communication that made people almost feel what would be like to be in that paradise. It was not just about shooting pictures and videos, it was about creating a whole sensation from the moment you saw any piece of the campaign till the moment prior to booking.
Set Your Off Mode, 1
案例简介:巴塞洛酒店位于加勒比海最令人敬畏的地方。真正天堂里最好的海滩和环境,提供独特的体验。这项活动的主要价值是我们如何避免酒店行业传统的沟通方式,该行业仍然专注于展示他们的设施、房间、餐馆和服务。 我们从一开始就相信这种交流让人们几乎感受到在天堂里会是什么样子。这不仅仅是拍摄图片和视频,而是从你看到活动的任何一部分到预订前的那一刻,创造一种整体的感觉。
Set Your Off Mode, 1
案例简介:Barceló Hotels are located in the most awesome spots in the caribbean. The best beaches and environment in a real paradise that offer an unique experience. The main value of the campaign was how we avoided the traditional way to communicate in the hotels industry, which is still focused on showing their facilities, rooms, restaurants and services. We believed from the start in a communication that made people almost feel what would be like to be in that paradise. It was not just about shooting pictures and videos, it was about creating a whole sensation from the moment you saw any piece of the campaign till the moment prior to booking.
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基本信息
- 广告战役: #Barceló Hotels & Resorts-平面-d882#
- 广告品牌: Barceló Hotels & Resorts
- 发布日期: 2000
- 行业领域: 互联网服务 , 物流运输 , 旅游/酒店
- 媒体类别: 音频
- 广告语言: 西班牙语
- 媒介平台: 网络
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Set you OFF MODE.To lay under the palm trees while feeling the smooth caribbean breeze sets your off mode. A mode that will make you forget the password to your email, the names of your colleagues or if you were finally coming back on a Monday or a Tuesday. That paradise exists. And you deserve to own it.
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