TV presenter Anthea Turner fronts the new TV advertising campaign for TotallyMoney’s free credit report service. In the TV spot, former breakfast TV and Blue Peter presenter Anthea Turner is magically transported into the kitchen of TotallyMoney customers Julie and Dan.The commercial was directed by Michael O’Kelly and produced by Pete Roe for Recipe. Marcus Domeo created a bright, cheerful look that complements Joe Gardiner’s upbeat script. As the action unfolds, Anthea’s engaging performance draws you into the gently surreal world – the kitchen counter doubles as the chat show desk, and even the crew get their moment in front of the camera. And viewers can look out for the three different 10-second versions of the ad – each with its own cheeky surprise.CreditsClient company: TotallyMoneyChief Marketing Officer: Nathan LeviHead of Display: Ben ReevesHead of Brand & Content: Joe GardinerCreative Agency: RecipeDirector: Michael O’KellyProducer: Pete RoeDirector of Photography: Marcus DomleoMedia planning and buying agency: All Response Media