本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
投资点击 & 投资
案例简介：OverviewMBA 推出了 “点击投资”，这是 Investec 新的数字投资平台。从只有 10k 的投资，点击投资欢迎人们积极投资管理的世界。我们的角色是打造品牌、开发网站和产品用户体验、创建营销传播以及交付客户关系管理基础设施和计划。 我们的网络平台将兴趣转化为账户该网站旨在成为一个转换引擎，引导人们完成账户注册的旅程。我们制作了斑马动画，为这种体验带来了活力。内容回答潜在投资者的问题我们创建了一系列内容来帮助回答潜在投资者在旅途中会问的问题。这些内容嵌入在网站 UX 的适当位置，也用于点击投资的社交渠道。 客户关系管理是为了培养和激励客户。投资不是一个快速的决定。我们已经开发了一个深入的 CRM 培养计划，允许点击和投资与潜在客户建立联系，而不是简单地向他们销售。一旦有人成为客户，客户关系管理旨在复制与投资经理的关系。
投资点击 & 投资
案例简介：OverviewMBA has launched “Click & Invest”, the new digital investment platform from Investec. From only £10k investments, Click & Invest welcomes people to the world of active investment management. Our role has been to craft the brand, develop the website and product UX, create the marketing communications, and deliver the CRM infrastructure and programme. Our web platform converts interest into accountsThe website is designed to be a conversion engine, leading people through the journey to account sign-up. We have animated the zebra to bring life to this experience.Content to answer prospects’ questionsWe’ve created a range of content to help answer questions that potential investors will ask on their journey. This content is embedded at appropriate points of the website UX and also used in Click & Invest’s social channels. CRM to nurture and inspire customers.Investing money isn’t a quick decision. We’ve developed an in-depth CRM nurture program which allows Click & Invest to build a connection with potential customers rather than simply selling to them. Once someone has become a customer, the CRM is designed to replicate the relationship with an investment manager.
Investec Click&Invest
案例简介：OverviewMBA 推出了 “点击投资”，这是 Investec 新的数字投资平台。从只有 10k 的投资，点击投资欢迎人们积极投资管理的世界。我们的角色是打造品牌、开发网站和产品用户体验、创建营销传播以及交付客户关系管理基础设施和计划。 我们的网络平台将兴趣转化为账户该网站旨在成为一个转换引擎，引导人们完成账户注册的旅程。我们制作了斑马动画，为这种体验带来了活力。内容回答潜在投资者的问题我们创建了一系列内容来帮助回答潜在投资者在旅途中会问的问题。这些内容嵌入在网站 UX 的适当位置，也用于点击投资的社交渠道。 客户关系管理是为了培养和激励客户。投资不是一个快速的决定。我们已经开发了一个深入的 CRM 培养计划，允许点击和投资与潜在客户建立联系，而不是简单地向他们销售。一旦有人成为客户，客户关系管理旨在复制与投资经理的关系。
Investec Click&Invest
案例简介：OverviewMBA has launched “Click & Invest”, the new digital investment platform from Investec. From only £10k investments, Click & Invest welcomes people to the world of active investment management. Our role has been to craft the brand, develop the website and product UX, create the marketing communications, and deliver the CRM infrastructure and programme. Our web platform converts interest into accountsThe website is designed to be a conversion engine, leading people through the journey to account sign-up. We have animated the zebra to bring life to this experience.Content to answer prospects’ questionsWe’ve created a range of content to help answer questions that potential investors will ask on their journey. This content is embedded at appropriate points of the website UX and also used in Click & Invest’s social channels. CRM to nurture and inspire customers.Investing money isn’t a quick decision. We’ve developed an in-depth CRM nurture program which allows Click & Invest to build a connection with potential customers rather than simply selling to them. Once someone has become a customer, the CRM is designed to replicate the relationship with an investment manager.
投资点击 & 投资
暂无简介
Investec Click&Invest
暂无简介
基本信息
- 广告战役： #Investec Click&Invest#
- 广告品牌： Investec
- 发布日期： 2018-01-01
- 行业领域： 商务服务 , 金融/证券
- 媒体类别： 短视频
- 广告语言： 英语
- 媒介平台： 网络
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
