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作为 Caras 的 Respeite
案例简介:因为彩虹是巴西的一个节日,专注于塞拉福塔莱萨的 LGBTQ + 和多样性文化。2018 年版的口号是 “Respeite as caras”,这是一种区域表达/俚语,字面意思是尊重面孔,比如尊重我的脸或我。我们地区的普通人用它来要求尊重。我们制作了这张海报,混合了数字作品和手工制作。干预措施是手动进行的,用真正的墨水、刷子和胶水作为街头海报,然后拍照。巴西 Verve comunica ç ã o 为彩虹制作的平面广告,类别为: 公共利益,非政府组织。
作为 Caras 的 Respeite
案例简介:For Rainbow is a Brazilian festival focused on LGBTQ+ and diversity culture that happens in Fortaleza, Ceará. For the 2018’s edition, the slogan is “Respeite as caras”, a regional expression/slang that means, literally, respect the faces, something like respect my face, or me. General people in our region use it to claim for respect. We created this poster, mixing digital work and handcraft. The interventions were made manually, with real inks, brushes and glue, as a street poster, and than photographed.Print advertisement created by Verve Comunicação, Brazil for For Rainbow, within the category: Public Interest, NGO.
Respeite as Caras
案例简介:因为彩虹是巴西的一个节日,专注于塞拉福塔莱萨的 LGBTQ + 和多样性文化。2018 年版的口号是 “Respeite as caras”,这是一种区域表达/俚语,字面意思是尊重面孔,比如尊重我的脸或我。我们地区的普通人用它来要求尊重。我们制作了这张海报,混合了数字作品和手工制作。干预措施是手动进行的,用真正的墨水、刷子和胶水作为街头海报,然后拍照。巴西 Verve comunica ç ã o 为彩虹制作的平面广告,类别为: 公共利益,非政府组织。
Respeite as Caras
案例简介:For Rainbow is a Brazilian festival focused on LGBTQ+ and diversity culture that happens in Fortaleza, Ceará. For the 2018’s edition, the slogan is “Respeite as caras”, a regional expression/slang that means, literally, respect the faces, something like respect my face, or me. General people in our region use it to claim for respect. We created this poster, mixing digital work and handcraft. The interventions were made manually, with real inks, brushes and glue, as a street poster, and than photographed.Print advertisement created by Verve Comunicação, Brazil for For Rainbow, within the category: Public Interest, NGO.
作为 Caras 的 Respeite
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Respeite as Caras
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基本信息
- 广告战役: #Respeite as Caras Brazil#
- 广告品牌: 虹桥
- 发布日期: 2018-10-01
- 行业领域: 其他
- 媒体类别: 海报/平面
- 广告语言: 英语
- 媒介平台: 网络
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