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幻影屏幕: 您会看到聪明的武士
案例简介:
幻影屏幕: 您会看到聪明的武士
案例简介:
Phantom Screens: You'll See by Clever Samurai
案例简介:
Phantom Screens: You'll See by Clever Samurai
案例简介:
幻影屏幕: 您会看到聪明的武士
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Phantom Screens: You'll See by Clever Samurai
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Clever Samurai has launched a North American ad campaign for retractable screen door market-leader, Phantom Screens, entitled 'You’ll See'. The campaign communicates the key benefit of a Phantom Screen door versus an ordinary or ‘old school’ screen door, as the product disappears into its own housing when not in use, providing an unobstructed view.The campaign launches in Tennessee and North Carolina, followed by a series of key markets across the US and Canada. Executions include digital, YouTube pre-roll, direct marketing, media relations and more.The campaign also promotes that Phantom Screen doors are professionally-installed, come in a wide range of style and colors, fit all types of doors, have an outstanding warranty.CreditsJoe Amaral - VP, Creative DirectorRuth De Freitas - Intermediate Art DirectorGage Varga - Intermediate CopywriterShajil Chirayath - Senior Graphic DesignerAccount TeamLeigh-Ann Clarke, VP & General ManagerJana Ranjitkumar - Account DirectorCarmen Leung - Account CoordinatorWeb Dev TeamLi Li - Senior Web DeveloperMaggie Dron - Web Developer
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