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自爱
案例简介:描述 “自我爱” 体现了这样一个事实,即只有 38% 的女性经常手淫,而男性手淫的比例约为 96%。 [6] MysteryVibe 在 2017年的英国研究发现,男性手淫的平均次数是女性的两倍。 [7] 由于自我快乐是女性性知识的主要驱动力,经验和信心的差距也推动了高潮的差距。通过这项运动,MysteryVibe 希望让人们更公开地谈论女性手淫,这样它就能像男性一样被社会接受。 由英国 McCann 为 MysteryVibe 制作的户外广告,类别为: 零售服务。
自爱
案例简介:Description ‘Self-Love’ exemplifies the fact that only 38% of women regularly masturbate, while male masturbation is reported at around 96%.[6] MysteryVibe’s own UK study in 2017 found that men masturbate twice as much on average than women.[7] Since self-pleasure is a leading driver of sexual knowledge for women, that gap in experience and confidence also drives the orgasm gap. With the campaign, MysteryVibe hopes to get people to talk more openly about female masturbation, so that it becomes as socially acceptable as it is with men. Outdoor advertisement created by McCann, United Kingdom for MysteryVibe, within the category: Retail Services.
Self-Love
案例简介:描述 “自我爱” 体现了这样一个事实,即只有 38% 的女性经常手淫,而男性手淫的比例约为 96%。 [6] MysteryVibe 在 2017年的英国研究发现,男性手淫的平均次数是女性的两倍。 [7] 由于自我快乐是女性性知识的主要驱动力,经验和信心的差距也推动了高潮的差距。通过这项运动,MysteryVibe 希望让人们更公开地谈论女性手淫,这样它就能像男性一样被社会接受。 由英国 McCann 为 MysteryVibe 制作的户外广告,类别为: 零售服务。
Self-Love
案例简介:Description ‘Self-Love’ exemplifies the fact that only 38% of women regularly masturbate, while male masturbation is reported at around 96%.[6] MysteryVibe’s own UK study in 2017 found that men masturbate twice as much on average than women.[7] Since self-pleasure is a leading driver of sexual knowledge for women, that gap in experience and confidence also drives the orgasm gap. With the campaign, MysteryVibe hopes to get people to talk more openly about female masturbation, so that it becomes as socially acceptable as it is with men. Outdoor advertisement created by McCann, United Kingdom for MysteryVibe, within the category: Retail Services.
自爱
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Self-Love
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基本信息
- 广告战役: #MysteryVibe-户外-9d93#
- 广告品牌: MysteryVibe
- 发布日期: 2000
- 行业领域: 生活服务 , 商场超市
- 媒体类别: 海报/平面
- 广告语言: 英语
- 媒介平台: 网络
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Help close the orgasm gap Only 38% of women masturbate regularly
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