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逃避循环
案例简介:这项名为 “逃离循环” 的专业运动于2022年5月在中国出版。它是为品牌创建的: OnePlus,由广告代理商: Sweetshop Shanghai。这部电影媒体活动与电子,技术行业有关,包含1个媒体资产。7天前提交
逃避循环
案例简介:This professional campaign titled 'Escape the Loop' was published in China in May, 2022. It was created for the brand: OnePlus, by ad agency: Sweetshop Shanghai. This Film medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted 7 days ago.
Escape the Loop
案例简介:这项名为 “逃离循环” 的专业运动于2022年5月在中国出版。它是为品牌创建的: OnePlus,由广告代理商: Sweetshop Shanghai。这部电影媒体活动与电子,技术行业有关,包含1个媒体资产。7天前提交
Escape the Loop
案例简介:This professional campaign titled 'Escape the Loop' was published in China in May, 2022. It was created for the brand: OnePlus, by ad agency: Sweetshop Shanghai. This Film medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted 7 days ago.
逃避循环
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Escape the Loop
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Sweetshop Shanghai has launched a product film for OnePlus’ new device, the OnePlus 10R. Directed by Sweetshop’s Directing Duo Christian & Patrick, the film stars a character named Theo, who is a smart Gen Z guy in his twenties. He works hard in a legal firm and is keen to do well. In the film, Theo is caught in a time loop. He is stuck as his average phone doesn't charge quickly enough and it means he is missing out on all the better things in life. He is stuck in a recurring loop of charge-anxiety. For Theo, those extra minutes hovering around a charging cable make all the difference - he’s always running late, he’s unable to climb the corporate ladder, it makes him unlucky in love, and it makes his breakfast suck too. At the end of the story, Theo discovers how his life has turned around, and it's all thanks to his new OnePlus 10R phone. The phone has brought so much to Theo's world - great photos, good games, and a perfect device to have around when new love is blooming. The neater, richer and warmer cinematography emphasizes the key features of the phone: fast charging, the camera, the gaming capabilities, and the smooth experience. The micro-movie was filmed in Poland and the production took 3 days in various locations. It was shot as a cool cinematic independent-feature film, tightly cut and beautiful to watch.
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