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情人
案例简介:存在和 COME4 会改变你对性的看法 你会以不同的方式看待色情吗?这是为 Come4 制作的新宣传片的信息,Come4 是第一个将慈善和色情结合起来的网站。 用人类的上瘾作为崇高的目的 -- 这是 Come4 的两位创始人马可 · 安诺尼和里卡多 · 齐利的辉煌和挑衅性的想法, 世卫组织通过众筹平台 Ulule 为网站的技术建设筹集资金。更具体地说,Come4 是一个带有色情内容的道德网站,其主要目标是为好的事业筹集资金: “有心的色情”,为社区项目服务。 为了启动这个网站,它应该在 5 月底与它的第一个视频一起工作,Come4.org 带着新电影《情人》回来了, 已经在 YouTube 和 Vimeo 上了: http://bit.ly/17m4bch 这部电影充满影响力,致力于为一个强大的项目服务,描绘了阿斯塔 · 菲尔波特的故事, 一名英国活动家,他为不同的性观点而战,被英国广播公司出名,是电影《哈斯塔 · 拉维斯塔》的起源 (如你所愿)。在讨论性援助的时候,这部电影出人意料地结束了,它有一种半幻想、半妓院的气氛,以及高度抛光的摄影, 颠覆我们的偏见,质疑我们的禁忌。永远不要像以前一样看色情电影。
情人
案例简介:BEING AND COME4 WILL CHANGE YOUR VIEW ON SEXUALITY And will you look at porn differently? This is the message of the new promotional film created by BEING for Come4, the first website to combine philanthropy and pornography. Use the addiction of the human being in a noble purpose- that was the brilliant and provocative idea of the two founders of Come4, Marco Annoni and Riccardo Zilli, who gathered funds for the technical construction of the site via the crowd-funding platform Ulule. More specifically, Come4 is an ethical website with sexually explicit content whose main objective is to raise funds for good causes: “porn with a heart’, to serve community projects. To launch this site, which should work with its first videos at the end of May, Come4.org returns with the new film- “The Lover”- by BEING, which is already on YouTube and Vimeo: http://bit.ly/17m4bch Impactful and committed to the service of a strong project, this film depicts the story of Asta Philpot, a British activist whose fight for a different view on sex was made famous by the BBC and is the origin of the film “Hasta la vista” (Come As You Are). At a time of discussions on sexual assistance, the unexpected ending of this film, which has an atmosphere of half-fantasy, half-brothel along with highly polished photography, overturns our prejudices and questions our taboos. Never to watch porn in the same way as before.
The Lover
案例简介:存在和 COME4 会改变你对性的看法 你会以不同的方式看待色情吗?这是为 Come4 制作的新宣传片的信息,Come4 是第一个将慈善和色情结合起来的网站。 用人类的上瘾作为崇高的目的 -- 这是 Come4 的两位创始人马可 · 安诺尼和里卡多 · 齐利的辉煌和挑衅性的想法, 世卫组织通过众筹平台 Ulule 为网站的技术建设筹集资金。更具体地说,Come4 是一个带有色情内容的道德网站,其主要目标是为好的事业筹集资金: “有心的色情”,为社区项目服务。 为了启动这个网站,它应该在 5 月底与它的第一个视频一起工作,Come4.org 带着新电影《情人》回来了, 已经在 YouTube 和 Vimeo 上了: http://bit.ly/17m4bch 这部电影充满影响力,致力于为一个强大的项目服务,描绘了阿斯塔 · 菲尔波特的故事, 一名英国活动家,他为不同的性观点而战,被英国广播公司出名,是电影《哈斯塔 · 拉维斯塔》的起源 (如你所愿)。在讨论性援助的时候,这部电影出人意料地结束了,它有一种半幻想、半妓院的气氛,以及高度抛光的摄影, 颠覆我们的偏见,质疑我们的禁忌。永远不要像以前一样看色情电影。
The Lover
案例简介:BEING AND COME4 WILL CHANGE YOUR VIEW ON SEXUALITY And will you look at porn differently? This is the message of the new promotional film created by BEING for Come4, the first website to combine philanthropy and pornography. Use the addiction of the human being in a noble purpose- that was the brilliant and provocative idea of the two founders of Come4, Marco Annoni and Riccardo Zilli, who gathered funds for the technical construction of the site via the crowd-funding platform Ulule. More specifically, Come4 is an ethical website with sexually explicit content whose main objective is to raise funds for good causes: “porn with a heart’, to serve community projects. To launch this site, which should work with its first videos at the end of May, Come4.org returns with the new film- “The Lover”- by BEING, which is already on YouTube and Vimeo: http://bit.ly/17m4bch Impactful and committed to the service of a strong project, this film depicts the story of Asta Philpot, a British activist whose fight for a different view on sex was made famous by the BBC and is the origin of the film “Hasta la vista” (Come As You Are). At a time of discussions on sexual assistance, the unexpected ending of this film, which has an atmosphere of half-fantasy, half-brothel along with highly polished photography, overturns our prejudices and questions our taboos. Never to watch porn in the same way as before.
情人
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The Lover
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基本信息
- 广告战役: #The lover#
- 广告品牌: Come4.org
- 发布日期: 2013-04-01
- 行业领域: 认证机构 , 商务服务 , 其他
- 媒体类别: 短视频
- 广告语言: 法语
- 媒介平台: 网络
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获得奖项:
- Cristal Media & ADvertising Summit 2013 Cristal
- Cristal Media & ADvertising Summit 2013 Sapphire
- LIA华文创意奖 2013 Silver
- The European Advertising Festival 2013 Grand Prix
- Prix Club des Directeurs Artistiques 2013 Sélection
- Grand Prix Stratégies de la Publicité 2014 Mention
- Cannes Lions 2013 Bronze Lion
- The European Advertising Festival 2013 Silver
- Prix Club des Directeurs Artistiques 2013 Prix
- Cristal Media & ADvertising Summit 2013 Cristal (Gold)
- Cannes Lions 2013 Gold Lion
- Grand Prix Stratégies de la Publicité 2014 Mention ex aequo
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