Two new Old Spice efforts keep the marketing for the men's products going.'The Foam Zone' is a a two-day NFL-themed obstacle-course game show–type live show controlled by the players.'Level up your Legacy' is an episodic series with Rae Holliday interviewing special guest talent, while playing a video game based on the guest’s life. The first two levels of the game represent major pillars and achievements currently defining their respective legacies. The third level has an eye to the future. CreditsCLIENT: Old SpiceW+K PORTLANDExecutive Creative DirectorsEric Baldwin and Jason BagleyCreative DirectorsAshley Davis-Marshall | Matt SorrellCopywriterRyan NilandArt DirectorLiz MalenfantSenior ProducerEvelyn LoomisAccount TeamKatie Schaller | Paige Brown | Thomas HarveyMedia TeamKimberly Van | Melissa Meier | Brian GoldsteinStrategy TeamDrew Phillips | Samantha Serocki | John DempseyW+K StudioEric Reigert | Ken Berg | Patrick CahalanPRODUCTIONCompany: MediaMonksFILM PRODUCTION (TEASER SHOOT)Company: Avocados and CoconutsDirectorLiz Malenfant (Wieden+Kenedy)Executive ProducerDalia BurkeLine ProducerBijan Rafie-TariDirector of PhotographyDavid BourkeEDITORIALCompanyJOINTEditorJB JacobsAssistant EditorKristy FarisPost ProducerCatherine LiuPost Executive ProducerLeslie CarthyFINISHFinish CompanyJOINTColor GradeJasmine VazquezFlame ArtistLeif PetersonPost Executive ProducerAlex ThiesenMIXCompanyJOINTMixerNoah WoodburnINTERACTIVE LIVE TOOLCompanyGoLiveProduction CompanyPrettyBirdExecutive ProducerDerek RichmondInteractive DirectorsFourclops (Jeff Greco and Eli Stonberg)DeveloperMichael LucarzLevel UpCOMPLEXDirectorSpencer GillespieEditorSpencer GillespieBrand Partnership DirectorAllison SpagleProject ManagerAnthony AsencionPRODUCTIONVideo Game Production, Scoring and Sound DesignMedia MonksW+K PORTLANDExecutive Creative DirectorsEric Baldwin, Jason BagleyCreative DirectorsAshley Davis-Marshall, Matt SorrellCopywriterKervins ChauvetArt DirectorRobbie RaneAccount DirectorPaige BrownAssociate Media DirectorBrian GoldsteinMedia SupervisorMelissa MeierProducerAustin Shore