Word debt|短视频,图文|广告营销案例【ADGuider广告指南】

本案例默认翻译为中文，点击可切换回原语言

已切换成原语言，点击可翻译成中文

单词债务

案例简介：债务这个词平台在全球范围内以五种语言发布，它与 Facebook 和 Twitter 相连，并通知用户他们的社交媒体帖子中有多少词来自希腊。该平台为用户提供了原始的希腊单词，并让他们可以选择为 “孩子的微笑” 捐赠 0.10 €, 根据 “儿童的微笑” 协会主席科斯塔斯 · 扬诺普洛斯的说法，希腊最大的非政府组织致力于改善儿童的福利,“该国经济和移民危机最无辜和最脆弱的受害者。”

单词债务

案例简介：Launched in five languages globally, the Word Debt platform is linked to Facebook and Twitter and notifies users how many words from their social media posts are of Greek origin. The platform provides users with the original Greek word and gives them the option to donate 0.10€ per word to “The Smile of the Child”, the largest Greek Non-Governmental Organization committed to improving the welfare of children who are, according to Costas Yannopoulos, President of the BoD of “The Smile of the Child”, “the most innocent and vulnerable victims of the economic and migration crises in the country."