本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
巴黎2024
案例简介：学分
巴黎2024
案例简介：Credits
PARIS 2024
案例简介：学分
PARIS 2024
案例简介：Credits
巴黎2024
暂无简介
PARIS 2024
暂无简介
基本信息
- 广告品牌： The National Lottery
- 发布日期： 2024-07
- 行业领域： 运动鞋服 , 商务服务 , 金融/证券 , 穿着/装扮
- 媒体类别： 海报/平面 , 短视频 , 图文
- 广告语言： 英语
- 媒介平台： 网络
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
The focus of Allwyn’s latest campaign is the National Lottery’s provision of vital funding for Team GB and ParalympicsGB athletes to allow them train full time, have access to the world’s best coaches and benefit from pioneering technology, science and medical support. The campaign also launches the National Lottery's new brand promise, ‘Changing Lives Every Day’, and aims to inspire the nation and raise awareness about the collective power of National Lottery players and draw attention to the unique role that they play in supporting the dreams of Olympic and Paralympic athletes. The TV spots run across ITV, C4, Sky, and Eurosport UK channels alongside VOD & online video, a radio strategy centres around a partnership with Global. OOH and social activity spans the entirety of the Olympic and Paralympic Games from the opening ceremony onwards and includes reactive assets for social channels and DOOH, the campaign ends on 8th September.
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
如果您是本案的创作者或参与者 可对信息进行完善
