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新运动
案例简介:2008 年,为了在 BC 推广加拿大奶酪,TAXI Vancouver 创建了第1 届年度奶酪滚动节。历史上第一次在北美举行奶酪滚动比赛。超过 5,000 名观众前来为 200 名冒失鬼的赛车手欢呼,他们在一辆超速行驶的奶酪轮后绊倒在山上。它如此成功,我们决定将其作为年度活动; 加拿大已经找到了一项新的最受欢迎的运动。
新运动
案例简介:In 2008, to promote Canadian cheese in BC, TAXI Vancouver created the 1st Annual Cheese Rolling Festival. For the first time in history, cheese rolling races were held in North America. Over 5,000 spectators came to cheer on 200 daredevil racers as they tripped and fell down a mountain after a speeding wheel of cheese. It was so successful we decided to make it an annual event; Canada had found a new favourite sport.
New sport
案例简介:2008 年,为了在 BC 推广加拿大奶酪,TAXI Vancouver 创建了第1 届年度奶酪滚动节。历史上第一次在北美举行奶酪滚动比赛。超过 5,000 名观众前来为 200 名冒失鬼的赛车手欢呼,他们在一辆超速行驶的奶酪轮后绊倒在山上。它如此成功,我们决定将其作为年度活动; 加拿大已经找到了一项新的最受欢迎的运动。
New sport
案例简介:In 2008, to promote Canadian cheese in BC, TAXI Vancouver created the 1st Annual Cheese Rolling Festival. For the first time in history, cheese rolling races were held in North America. Over 5,000 spectators came to cheer on 200 daredevil racers as they tripped and fell down a mountain after a speeding wheel of cheese. It was so successful we decided to make it an annual event; Canada had found a new favourite sport.
新运动
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New sport
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基本信息
- 广告品牌: The Annual Canadian Cheese Rolling Festival
- 发布日期: 2009-08-11
- 行业领域: 生活服务 , 旅游/娱乐
- 媒体类别: 短视频
- 广告语言: 英语
- 媒介平台: 网络
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