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Timex i-控制挑战
案例简介：2000 年，Octagon 开发并管理了一个 Timex 全国消费者促销活动，旨在提高人们对其新设置系统的认识。特别标记的车辆前往 Timex 赞助的活动，参与者和观众被邀请参加一个电脑模拟器游戏，该游戏被设置为与时间赛跑。游戏展示了新的 Timex 设置系统技术的特点。这次名为 “timex i-Control 挑战赛” 的促销活动还让十名获胜者参加了在夏威夷科纳举行的铁人三项世界锦标赛的最后一场比赛。在那里,入围者参加了三个计时项目的比赛，在每一轮比赛中，最慢的参与者都会根据他/她的位置退出并获得奖品。
Timex i-控制挑战
案例简介：In 2000, Octagon developed and managed a Timex nationwide consumer promotion aimed to build awareness for its new setting system.Specially marked vehicles traveled to Timex sponsored events where participants and spectators were invited to take part in a computer simulator game set up as a race against the clock. The game showcased the features of a new Timex setting system technology.The promotion named the Timex i-Control Challenge also sent ten winners to a final event held at the Ironman Triathlon World Championship in Kona, Hawaii.There, the finalists competed in three timed events and in each round the slowest participant drops out and collects a prize according to his/her placement.
Timex i-Control Challenge
案例简介：2000 年，Octagon 开发并管理了一个 Timex 全国消费者促销活动，旨在提高人们对其新设置系统的认识。特别标记的车辆前往 Timex 赞助的活动，参与者和观众被邀请参加一个电脑模拟器游戏，该游戏被设置为与时间赛跑。游戏展示了新的 Timex 设置系统技术的特点。这次名为 “timex i-Control 挑战赛” 的促销活动还让十名获胜者参加了在夏威夷科纳举行的铁人三项世界锦标赛的最后一场比赛。在那里,入围者参加了三个计时项目的比赛，在每一轮比赛中，最慢的参与者都会根据他/她的位置退出并获得奖品。
Timex i-Control Challenge
案例简介：In 2000, Octagon developed and managed a Timex nationwide consumer promotion aimed to build awareness for its new setting system.Specially marked vehicles traveled to Timex sponsored events where participants and spectators were invited to take part in a computer simulator game set up as a race against the clock. The game showcased the features of a new Timex setting system technology.The promotion named the Timex i-Control Challenge also sent ten winners to a final event held at the Ironman Triathlon World Championship in Kona, Hawaii.There, the finalists competed in three timed events and in each round the slowest participant drops out and collects a prize according to his/her placement.
Timex i-控制挑战
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Timex i-Control Challenge
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基本信息
- 广告战役： #Timex i-1d717#
- 广告品牌： Timex
- 发布日期： 2004-04-01
- 行业领域： 珠宝首饰 , 手表 , 穿着/装扮
- 媒体类别： 海报/平面
- 广告语言： 英语
- 媒介平台： 网络
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