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    Poosters

    案例简介:正如所有父母所知,婴儿总是尿和便便,在任何地方,在最意想不到的地方。许多地方不是换尿布的最干净或最安全的地方。对于贝帕那婴儿,拜耳的尿布疹霜,我们把户外海报变成尿布更换器,或 “Poosters, “这可以放在其他有问题的台面上,创造一个卫生的空间来改变你的宝宝。Pooster 分配器被放置在圣保罗市周围的战略点。用抗过敏的纸张和墨水制成,Poosters 展示了值得 Instagram 的插图,这些插图将婴儿放在上面,将小婴儿变成了婴儿英雄、婴儿蜜蜂、婴儿天使, 还有更多。一个简单的想法,增加了品牌体验,给父母一个可靠的解决方案来解决脏尿布的不可预测性。

    Poosters

    案例简介:As all parents know, babies pee and poo all the time, anywhere, and in the most unexpected places. Many places are not the cleanest or safest places to change their diapers.For Bepanthen Baby, the diaper rash cream from Bayer, we turned OOH posters into diaper changers, or “Poosters,” that could be laid on otherwise questionable countertops to create a sanitary space to change your baby. Pooster dispensers were placed at strategic points around the city of São Paulo. Made with anti-allergenic paper and ink, the Poosters featured Instagram-worthy illustrations that, with the babies placed on top, transformed the little ones into baby heroes, baby bees, baby angels, and more. A simple idea that increased brand experience and gave parents a reliable solution to tackle the unpredictability of dirty diapers.

    Poosters

    案例简介:正如所有父母所知,婴儿总是尿和便便,在任何地方,在最意想不到的地方。许多地方不是换尿布的最干净或最安全的地方。对于贝帕那婴儿,拜耳的尿布疹霜,我们把户外海报变成尿布更换器,或 “Poosters, “这可以放在其他有问题的台面上,创造一个卫生的空间来改变你的宝宝。Pooster 分配器被放置在圣保罗市周围的战略点。用抗过敏的纸张和墨水制成,Poosters 展示了值得 Instagram 的插图,这些插图将婴儿放在上面,将小婴儿变成了婴儿英雄、婴儿蜜蜂、婴儿天使, 还有更多。一个简单的想法,增加了品牌体验,给父母一个可靠的解决方案来解决脏尿布的不可预测性。

    Poosters

    案例简介:As all parents know, babies pee and poo all the time, anywhere, and in the most unexpected places. Many places are not the cleanest or safest places to change their diapers.For Bepanthen Baby, the diaper rash cream from Bayer, we turned OOH posters into diaper changers, or “Poosters,” that could be laid on otherwise questionable countertops to create a sanitary space to change your baby. Pooster dispensers were placed at strategic points around the city of São Paulo. Made with anti-allergenic paper and ink, the Poosters featured Instagram-worthy illustrations that, with the babies placed on top, transformed the little ones into baby heroes, baby bees, baby angels, and more. A simple idea that increased brand experience and gave parents a reliable solution to tackle the unpredictability of dirty diapers.

    Poosters

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    Poosters

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