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牛和门: 饥饿的蹒跚学步的东西无限
案例简介:
牛和门: 饥饿的蹒跚学步的东西无限
案例简介:
Cow & Gate: Hangry Toddler by Things Unlimited
案例简介:
Cow & Gate: Hangry Toddler by Things Unlimited
案例简介:
牛和门: 饥饿的蹒跚学步的东西无限
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Cow & Gate: Hangry Toddler by Things Unlimited
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A toddler on the brink of a hunger tantrum takes centre stage in Things Unlimited’s new work for Super Yummies, the Cow & Gate toddler snacking brand.In the ad, which utilises the six-second non-skippable element of YouTube pre-roll, a toddler enjoying a day out in the park with his mum approaches meltdown with the sudden onset of hunger.Bright, bold numbers then appear counting down from five to one but, before tantrum occurs, animated Super Yummies swoop down from nearby branches using catapults and zip lines to help distract the ‘hangry’ toddler.Super Yummies Dairy Pots are delivered to the anxious mum and the action ends as the brand’s characters exit riding the family dog, disaster averted.The ad will air on YouTube and the Netmums website.CreditsAccount manager - Sophie Chaytor-GrubbArt director - Carl WinterbourneCopywriter - Jake FasanoAnimator - Lloyd FrancisPhotographer - Gavin DayVideographer - Joshua BondProducer - Tracy WoodfordAccount director - Laura HernandoSenior planner - Jen Cownie
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