A sign from Saint Florian|微电影|广告营销案例【ADGuider广告指南】

来自圣弗洛里安的标志

案例简介：描述您所在国家/地区有关健康和健康通讯的任何限制或规定，包括: 在波兰，当宣传健康问题和产品时，你不能用可能的危险影响来吓唬人。健康和健康工作必须证明它如何符合 “改变生活的创造力” 的标准。为什么你的工作与健康相关？一氧化碳杀死每个人: 信徒，非信徒，富人或穷人。在波兰，全国烟囱商会和三种宗教的代表 -- 东正教、天主教和穆斯林 -- 参加了一个教授如何防止一氧化碳中毒的项目,通过使用波兰传统的牧师访问。写一个关于抵押品执行的简短总结竞选的主要核心是牧师。他们成为 “影响者”，并给圣弗洛里安的照片指导如何防止一氧化碳中毒。在相同的图片上，我们鼓励访问网站并打开短信提醒。陪审团的文化/背景信息在波兰，超过 80% 是信徒。波德拉西是波兰的一个地区，自十四世纪以来加入了三种不同的文化。这些人是一个很好的例子，如何以普世的方式生活在同一个区域。中间没有麻烦，让他们互相关心。冬天，波兰天主教徒和东正教会接受牧师的访问，牧师会赠送圣徒的照片来保护他们的家庭免受邪恶和威胁。今年，不同宗教的牧师分发了圣弗洛里安的照片，他是消防员和烟囱清洁工的赞助人，由宗教偶像画家塔玛拉 · 彭威尔巧妙创作。这幅画讲述了人们如何以一种非常简单可靠的方式检查家中通风系统。翻译: 提供任何文本的完整英文翻译。 “来自圣弗洛里安的标志” 把圣弗洛里安的照片放在你家的每个通风口。如果它卡住了，这意味着通风口工作正常。如果没有，那就是一个信号! 你应该叫烟囱清扫来检查你的通风系统。照顾你的家庭安全! 让这张图片提醒你关于常规通风口控制。让圣弗洛里安保护你免受一氧化碳的伤害。

来自圣弗洛里安的标志

案例简介：Describe any restrictions or regulations regarding Health & Wellness communications in your country/region including: In Poland, when advertise health matters and products, you can not scare people with possible dangerous effects. Health & Wellness work must demonstrate how it meets the criteria 'life-changing creativity'. Why is your work relevant for Health & Wellness? Carbon monoxide kills everyone: believers, non-believers, rich or poor. In Poland The National Chamber of Chimney Sweeps and representatives of 3 religions - ORTHODOX, CATHOLIC and MUSLIM took part in a project that teach how to prevent carbon monoxide poisoning, by using a Polish tradition of pastoral visits. Write a short summary about the collateral execution The main core of campaign were priests. They became "influencers" and gave pictures of Saint Florian with instruction how to prevent the carbon monoxide poisoning. On same pictures we encourage to visit a website and to turn on a SMS reminder. Cultural/Context information for the jury In Poland more than 80% are believers. Podlasie is a region of Poland that joins three different cultures since XIV century. Those people are an excellent example how to live in same zone in ecumenical way. Having no troubles in between, making them care about each other. During winters, polish catholics and orthodox receive PASTORAL VISITS, when priests give away pictures of saints to guard their households from evil and threats. This year priests of different religions were handing out pictures of SAINT FLORIAN, the patron of firefighters and chimney-sweeps, masterfully created by Tamara Penwell, a painter of religious icons. The picture carried the instruction of how people can check ventilation system in their homes in a very simple and reliable way. Translation: Provide a full English translation of any text. "A sign from Saint Florian" Place a picture of Saint Florian to each of vent inlet in your home. If it sticks, it means that the vent works well. If it doesn't, It's a sign! You should call for chimney sweep to check your vent system. Take care about your home safety! Let this picture remind you about regular vent control. Let Saint Florian to guard you from carbon monoxide.