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被看到
案例简介：众所周知，黎巴嫩人喜欢去海滩 “看和被看”。“人们穿着最华丽的泳衣和健美的身体来打动和见面。为了宣传贝鲁特最热门的新海滩度假胜地里维埃拉，我们在城市里各种时尚场所的浴室镜子上贴了墨镜脸的乙烯基贴纸。眼镜被切掉了，给人一种倒影的印象，这给人一种被人盯着看的想法。副本上写着 “被看见”。
被看到
案例简介：It is no secret that the Lebanese love to hit the beach to “see and be seen.” People dress in their fanciest swimsuit and toned bodies to impress and meet. To promote Riviera, Beirut’s hottest new Beach Resort, we stuck vinyl stickers of faces with sunglasses on bathroom mirrors in various trendy locations across the city. The Glasses were cut-out to give the impression of a reflection, which gave the idea that they were being stared at by somebody. The copy read “BE SEEN.”
Be Seen
案例简介：众所周知，黎巴嫩人喜欢去海滩 “看和被看”。“人们穿着最华丽的泳衣和健美的身体来打动和见面。为了宣传贝鲁特最热门的新海滩度假胜地里维埃拉，我们在城市里各种时尚场所的浴室镜子上贴了墨镜脸的乙烯基贴纸。眼镜被切掉了，给人一种倒影的印象，这给人一种被人盯着看的想法。副本上写着 “被看见”。
Be Seen
案例简介：It is no secret that the Lebanese love to hit the beach to “see and be seen.” People dress in their fanciest swimsuit and toned bodies to impress and meet. To promote Riviera, Beirut’s hottest new Beach Resort, we stuck vinyl stickers of faces with sunglasses on bathroom mirrors in various trendy locations across the city. The Glasses were cut-out to give the impression of a reflection, which gave the idea that they were being stared at by somebody. The copy read “BE SEEN.”
被看到
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Be Seen
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基本信息
- 广告战役： #Riviera Privé-互动-6aa2#
- 广告品牌： Riviera Privé
- 发布日期： 2011-06-01
- 行业领域： 互联网服务 , 物流运输 , 旅游/酒店
- 媒体类别： 海报/平面
- 广告语言： 英语
- 媒介平台： 网络
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