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听你的身体摇滚明星
案例简介:随着美国医疗保健成本持续飙升,天然气第一处理器 DCP Midstream 需要更健康的员工。随着 “倾听你的身体”,陀螺推出了一个完整的、基于激励的健康计划,以说服 DCP 员工做出重大的生活方式改变。通过手工制作的感觉器官 (如结肠和脾脏) 和他们致命的敌人 (如薯条和香烟) 的声音,该信息成功地鼓励员工过上更健康的生活。因此,DCP 将医疗保健支出降低了 1200万美元。
听你的身体摇滚明星
案例简介:As the cost of healthcare continued to skyrocket across the U.S., DCP Midstream, the number one processor of natural gas, needed healthier employees. With "Listen To Your Body," gyro launched a full integrated, incentive based Wellness program to convince the DCP workforce to make significant lifestyle changes. Through the voice of handmade felt organs (such as the colon and spleen) and their mortal enemies (such as French fries and cigarettes), the message successfully encouraged employees to lead healthier lives. As a result, DCP lowered healthcare expenditures by 12 million dollars.
Listen to your body - Rock star
案例简介:随着美国医疗保健成本持续飙升,天然气第一处理器 DCP Midstream 需要更健康的员工。随着 “倾听你的身体”,陀螺推出了一个完整的、基于激励的健康计划,以说服 DCP 员工做出重大的生活方式改变。通过手工制作的感觉器官 (如结肠和脾脏) 和他们致命的敌人 (如薯条和香烟) 的声音,该信息成功地鼓励员工过上更健康的生活。因此,DCP 将医疗保健支出降低了 1200万美元。
Listen to your body - Rock star
案例简介:As the cost of healthcare continued to skyrocket across the U.S., DCP Midstream, the number one processor of natural gas, needed healthier employees. With "Listen To Your Body," gyro launched a full integrated, incentive based Wellness program to convince the DCP workforce to make significant lifestyle changes. Through the voice of handmade felt organs (such as the colon and spleen) and their mortal enemies (such as French fries and cigarettes), the message successfully encouraged employees to lead healthier lives. As a result, DCP lowered healthcare expenditures by 12 million dollars.
听你的身体摇滚明星
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Listen to your body - Rock star
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基本信息
- 广告品牌: DCP Midstream
- 发布日期: 2016-05-10
- 行业领域: 其他
- 媒体类别: 海报/平面
- 广告语言: 英语
- 媒介平台: 网络
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