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    Sounds Of The City海报/平面广告营销案例

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    城市的声音

    案例简介:条目摘要 广告牌位于巴黎、阿姆斯特丹和布鲁塞尔。这些城市的行人有机会用自己的耳机发现另一个城市的声音。 英文剧本 这是一个户外音频活动,没有脚本。 简要解释 因此,我们捕捉到了巴黎、布鲁塞尔和阿姆斯特丹的声音身份,并将它们整合到三个改编的音频广告牌中。每个地图都集成了 1,000 多个耳机插孔。每个千斤顶都会从那个城市发出独特的声音。这些声音包括无意中听到的对话、街头音乐家、语言课程、市场卖家、教堂钟声、诈骗艺术家的套路等等。通过与法国国家声音档案馆的合作,历史声音也被用于巴黎广告牌。

    城市的声音

    案例简介:Entry Summary The billboards were located in Paris, Amsterdam and Brussels. Pedestrians in these cities had the opportunity to discover the sounds of another city, using their own headphones. Script In English This is an outdoor audio campaign and there is no script. Brief Explanation So we captured the sound identities of Paris, Brussels and Amsterdam, and integrated them into three adapted audio billboards. Integrated into each map were over one thousand headphone jacks. Each jack lead to a unique sound from that city. The sounds included overheard conversations, street musicians, language lessons, market sellers, church bells, scam artists routines, and hundreds more. Through a partnership with the French National Sound Archives, historic sounds were also used for the Paris billboard.

    Sounds Of The City

    案例简介:条目摘要 广告牌位于巴黎、阿姆斯特丹和布鲁塞尔。这些城市的行人有机会用自己的耳机发现另一个城市的声音。 英文剧本 这是一个户外音频活动,没有脚本。 简要解释 因此,我们捕捉到了巴黎、布鲁塞尔和阿姆斯特丹的声音身份,并将它们整合到三个改编的音频广告牌中。每个地图都集成了 1,000 多个耳机插孔。每个千斤顶都会从那个城市发出独特的声音。这些声音包括无意中听到的对话、街头音乐家、语言课程、市场卖家、教堂钟声、诈骗艺术家的套路等等。通过与法国国家声音档案馆的合作,历史声音也被用于巴黎广告牌。

    Sounds Of The City

    案例简介:Entry Summary The billboards were located in Paris, Amsterdam and Brussels. Pedestrians in these cities had the opportunity to discover the sounds of another city, using their own headphones. Script In English This is an outdoor audio campaign and there is no script. Brief Explanation So we captured the sound identities of Paris, Brussels and Amsterdam, and integrated them into three adapted audio billboards. Integrated into each map were over one thousand headphone jacks. Each jack lead to a unique sound from that city. The sounds included overheard conversations, street musicians, language lessons, market sellers, church bells, scam artists routines, and hundreds more. Through a partnership with the French National Sound Archives, historic sounds were also used for the Paris billboard.

    城市的声音

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    Sounds Of The City

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    广告公司: Rosapark (法国 巴黎) 制作公司: Birth , Schmooze

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