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城市
案例简介：从2021年2月26日开始，Prime Video France将在cits的TikTok上独家推出，该系列由法国作家兼艺术家Abd Al Malik撰写和导演。Cip é s是TikTok 100% 的第一个主要视频系列-制作的所有阶段 (铸造，拍摄，编辑，广播) 都是为该平台制作或创建的。情节的核心: 法国青年及其与法国遗产的关系。在法国，在每个社区，每个村庄，每个市中心，都有一些地方都有代表我们文化遗产的杰出人物的名字。艾伯特·加缪中学、乔治·桑德广场、伊莎贝尔·埃伯哈特图书馆、阿拉贡广场等地方 -- 日常生活的舞台，各行各业的年轻人在那里相遇，说唱、跳舞、滑板、打篮球、踢足球，或者干脆出去玩。Ci é s是一种新的系列类型，向我们展示了一群朋友 (年龄在15至25岁之间) 的考验和磨难，这些朋友分布在法国各地，由TikTok连接，后者利用该应用程序的功能，将著名作者的名言带入生活。Cip é s通过努力表明青年与法国文化遗产之间没有脱节来强调青年与法国文化遗产之间的关系。我们只需要通过我们时代的棱镜来讲述它。法国Herezie为亚马逊Prime Video创建的数字广告，类别为: 媒体。
城市
案例简介：Starting February 26, 2021, Prime Video France is launching, exclusively on TikTok, CITÉS, a series written and directed by French author and artist Abd Al Malik. CITÉS is the first Prime Video series 100% TikTok - all the stages of production (casting, shooting, editing, broadcasting) were made or created for the platform. At the heart of the plot: French youth and their relationship to French heritage. In France, in every neighborhood, every village, every city center, there are places that bear the names of prominent figures representing our cultural heritage. Places like Albert Camus Middle School, George Sand Square, Isabelle Eberhardt Library, Aragon Plaza – stages of everyday life, where youth from all walks of life meet up to rap, dance, skateboard, play basketball, football, or simply hang out. CITÉS is a new genre of series that shows us the trials and tribulations of a group of friends (aged 15 to 25), spread out across France, connected by TikTok who, using the app’s features, bring to life notable quotes from famed authors. CITÉS highlights the relationship between youth and France’s cultural heritage by striving to show that there is no disconnection between them. We just have to tell it through the prism of our times. Digital advertisement created by Herezie, France for Amazon Prime Video, within the category: Media.
CITÉS
案例简介：从2021年2月26日开始，Prime Video France将在cits的TikTok上独家推出，该系列由法国作家兼艺术家Abd Al Malik撰写和导演。Cip é s是TikTok 100% 的第一个主要视频系列-制作的所有阶段 (铸造，拍摄，编辑，广播) 都是为该平台制作或创建的。情节的核心: 法国青年及其与法国遗产的关系。在法国，在每个社区，每个村庄，每个市中心，都有一些地方都有代表我们文化遗产的杰出人物的名字。艾伯特·加缪中学、乔治·桑德广场、伊莎贝尔·埃伯哈特图书馆、阿拉贡广场等地方 -- 日常生活的舞台，各行各业的年轻人在那里相遇，说唱、跳舞、滑板、打篮球、踢足球，或者干脆出去玩。Ci é s是一种新的系列类型，向我们展示了一群朋友 (年龄在15至25岁之间) 的考验和磨难，这些朋友分布在法国各地，由TikTok连接，后者利用该应用程序的功能，将著名作者的名言带入生活。Cip é s通过努力表明青年与法国文化遗产之间没有脱节来强调青年与法国文化遗产之间的关系。我们只需要通过我们时代的棱镜来讲述它。法国Herezie为亚马逊Prime Video创建的数字广告，类别为: 媒体。
CITÉS
案例简介：Starting February 26, 2021, Prime Video France is launching, exclusively on TikTok, CITÉS, a series written and directed by French author and artist Abd Al Malik. CITÉS is the first Prime Video series 100% TikTok - all the stages of production (casting, shooting, editing, broadcasting) were made or created for the platform. At the heart of the plot: French youth and their relationship to French heritage. In France, in every neighborhood, every village, every city center, there are places that bear the names of prominent figures representing our cultural heritage. Places like Albert Camus Middle School, George Sand Square, Isabelle Eberhardt Library, Aragon Plaza – stages of everyday life, where youth from all walks of life meet up to rap, dance, skateboard, play basketball, football, or simply hang out. CITÉS is a new genre of series that shows us the trials and tribulations of a group of friends (aged 15 to 25), spread out across France, connected by TikTok who, using the app’s features, bring to life notable quotes from famed authors. CITÉS highlights the relationship between youth and France’s cultural heritage by striving to show that there is no disconnection between them. We just have to tell it through the prism of our times. Digital advertisement created by Herezie, France for Amazon Prime Video, within the category: Media.
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