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仪式援助: Havas New York的病假
案例简介:
仪式援助: Havas New York的病假
案例简介:
Rite Aid: Sick Day by Havas New York
案例简介:
Rite Aid: Sick Day by Havas New York
案例简介:
仪式援助: Havas New York的病假
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Rite Aid: Sick Day by Havas New York
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Have you ever thought about what happens if the mailman gets sick? Or the local barista who makes your favorite coffee drinks? Or the actor you’re counting on to make a commercial?Introducing 'Sick Day,' created by Havas NY, a clever twist on creative content affected by the flu. This is an “unfinished spot” since the actor got the flu, which may have spread to the director who felt flu-like symptoms. Rite Aid’s flu campaign is designed to show the importance of a flu-free community by highlighting the most important people in the neighborhood. The integrated campaign includes TV, radio, digital, print (magazines), and social. CreditsAgency: Havas Worldwide NYC Harry Bernstein, CCO Tommy Troncoso, Group Creative Director Nazly Kasim, Group Creative Director Alexis Garber, Associate Creative Director Matt Consolazio, Art Director Chris Chen, Copywriter Morgan Seamark, Managing Director Rick Cusato, Group Account Director Dorothée Cocula, Management Supervisor Jen Tenaglia, Senior Producer Charlie Williams, Junior Producer Tim Saverine, Senior Program Manager Diane Wolfe, Business Manager
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