To launch the all-new 2020 Versa, Nissan’s most affordable vehicle, the new spot 'Good Night, Good Morning' is a nod to the up-and-comers, and the hustlers, who haven’t quite ‘made it’ but are on their way. It follows a man and a woman – one on a night shift, and the other a day shift – who are working tirelessly to create the best lives for themselves. The spot is a celebration of their ambition, their determination, and the critical role Versa plays in their everyday lives.Set to Andreya Triana’s ‘Gold,’ the spot was directed by Adam Berg, whose goal was to bring texture, humanity, and what he calls “beautiful realism” to the film.CreditsAgency: TBWA\Chiat\Day NYChief Creative Officer: Chris Beresford-HillExecutive Creative Director: Al MerryCreative Director: Nuno TeixeiraCreative Director: Jexy HolmanSenior Art Director: Bonnie LumleySenior Copywriter: Marie StrycharzHead of Production: John Doris Senior Producer: Marisa BursteenManaging Director, Nissan United USA: Scott KavanaghSedan Business Lead, Nissan United USA: Renée RauchutBusiness Director, Nissan United USA: Peter Whalen Business Manager, Nissan United USA: Katie Rochford Integrated Business Affairs Manager: Sarah GiarraffaProduct Integration Manager: Christian Uka Nissan USA Vice President, Nissan Marketing Communications & Media: Allyson Witherspoon Director, Brand, Marketing Strategy and Content: Erich Marx Senior Manager, Sedans, EV: Anne McGrawSenior Planner, MarCom: Jeffrey SimmonsProduction Company: SmugglerDirector: Adam BergDirector of Photography: Pat Scola Co-Founder: Patrick Milling-Smith Co-Founder: Brian Carmody Executive Producer: Drew SantarsieroChief Operating Officer: Andrew Colon Head of Production: Alex Hughes Producer: Karen O’BrienEdit: Cabin EditEditor: Chan HatcherExecutive Producer: Remy FoxxManaging Partner: Carr SchillingPost/VFX: FramestoreVFX Supervisor: Corina WilsonVFX Supervisor: Martin LazaroSenior Producer: Nick FraserExecutive Producer: Dez Macleod-VeilleuxCompositing: Dan Giraldo, Sohee Sohn, Eric Sibley, Kieran Walsh, Gigi NGFX: David WangerMatte Painting: Callum McKevenyDesign: Yiyuan YuanColour: MPCUS Creative Director of Colour: Mark GethinMusic Supervisor: David Bass @ TheodoreFinal Sound Mix: Heard CityMixer/Sound Designer: Jodi Loeb