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D & AD Promo Festival: 希望你在这里？
案例简介：
D & AD Promo Festival: 希望你在这里？
案例简介：
D&AD Promo Festival: Wish you were here ?
案例简介：
D&AD Promo Festival: Wish you were here ?
案例简介：
D & AD Promo Festival: 希望你在这里？
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D&AD Promo Festival: Wish you were here ?
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Created by Lobo, Wish You Were Here? is a short film that offers an alternate, off-kilter and somewhat belated anniversary tribute to D&AD, summing up in an unusual way, with many highlights from over five decades of Pencil winners. Wish You Were Here? is an invitation and a challenge for professionals to try and make their work a part of this history. "We didn’t want to simply create a collage of pieces in a “retrospective reel” fashion. Our goal was to offer a creative reinterpretation of the Awards’ heritage, scrambling the material into something completely new and at the same time reminiscent of the original ads. Therefore not a single reference can be found in its original form: our idea was to swap techniques, characters and narratives between the pieces, all the while keeping a coherent visual identity throughout, since D&AD is notorious for its strong brand integrity."
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
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项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
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创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
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竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
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行业研究
热词查看洞悉爆点，抢占行业趋势红利
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