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案例简介:为了提高人们对维萨赞助我们国家博物馆庞贝展览的认识,我们用围绕行李传送带的熔岩流迎接了惠灵顿机场的所有游客。除了传统媒体之外,这种环境执行确保没有人会错过我们的信息。 环境执行的描述: 我们的任务是提高人们对维萨赞助庞贝博物馆展览的认识。所以我们用围绕行李传送带的熔岩流迎接所有来惠灵顿机场的游客。通过传统媒体的补充,这种环境执行确保了最大的贯通。
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案例简介:To raise awareness of Visa's sponsorship of the Pompeii exhibit at our National Museum, we greeted all visitors to Wellington Airport with a lava flow that ran around the baggage carousel. Complemented by traditional media, this ambient execution made sure nobody could miss our message. Description of Ambient execution: Our task was to raise awareness of Visa's sponsorship of the Pompeii exhibit at our National Museum. So we greeted all visitors to Wellington Airport with a lava flow that ran around the baggage carousel. Complemented by traditional media, this ambient execution ensured maximum cut-through.
Go Back to Pompeii
案例简介:为了提高人们对维萨赞助我们国家博物馆庞贝展览的认识,我们用围绕行李传送带的熔岩流迎接了惠灵顿机场的所有游客。除了传统媒体之外,这种环境执行确保没有人会错过我们的信息。 环境执行的描述: 我们的任务是提高人们对维萨赞助庞贝博物馆展览的认识。所以我们用围绕行李传送带的熔岩流迎接所有来惠灵顿机场的游客。通过传统媒体的补充,这种环境执行确保了最大的贯通。
Go Back to Pompeii
案例简介:To raise awareness of Visa's sponsorship of the Pompeii exhibit at our National Museum, we greeted all visitors to Wellington Airport with a lava flow that ran around the baggage carousel. Complemented by traditional media, this ambient execution made sure nobody could miss our message. Description of Ambient execution: Our task was to raise awareness of Visa's sponsorship of the Pompeii exhibit at our National Museum. So we greeted all visitors to Wellington Airport with a lava flow that ran around the baggage carousel. Complemented by traditional media, this ambient execution ensured maximum cut-through.
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