For the holiday season, Honda is using virtual reality to create a one-of-a-kind winter wonderland in 'The Magic Snow Globe,' an interactive world personalized for patients at the Children’s Hospital of Orange County (CHOC Children’s).Honda invited the young patients at CHOC Children’s to go inside a real snow globe through a “shrinking machine.” Using VR technology, the kids experienced the feeling of shrinking and being transported inside the snow globe. Once inside, they explored and interacted with all sorts of holiday-themed elements in the virtual snow globe.Inside the snow globe, the children were welcomed by colorful characters and played with a number of interactive elements, such as clicking on a cloud to make it snow. The characters guided them through the experience and helped them create a customized snowman. Once they “unshrunk,” the patients were surprised to see all the characters inside the real snow globe and a gift with the toy version of the snowman they had created.Honda is donating $50,000 to both CHOC Children’s, a nonprofit pediatric healthcare system providing high quality care to infants, children and teens, and the Pediatric Brain Tumor Foundation, the world's largest nonprofit solely dedicated to children and teens with brain tumors, and Honda’s charity for more than 27 years. This marks the third year in a row that Honda has used virtual or augmented reality technology to spread holiday cheer at CHOC Children’s.CreditsClient: American Honda Motor Co., Inc.Susie Rossick - Assistant Vice President, Honda National/Regional MarketingDavid Yick - Manager, Honda Regional MarketingHundy Liu - Assistant Manager, Honda Regional MarketingAgency: RPAJoe Baratelli - EVP / Chief Creative OfficerJason Sperling - SVP / Chief, Creative DevelopmentMatthew Pullen - Associate Creative Director, ArtJon Murray - Associate Creative Director, CopyJuarez Rodrigues - Sr. Art DirectorMarcos Botelho - Sr. CopywriterGary Paticoff - EVP / Chief Production OfficerIsadora Chesler - VP / Director of Video ProductionAngela Pascal – ProducerLauren Frankfort – Digital ProducerMaria Del Homme – VP / Director of Business AffairsBrett Bender – EVP / Chief Client OfficerFern McCaffrey – SVP/ Group Account Director, Honda Regional MarketingAdam Levitt – VP / Account DirectorKira Sullivan – Account SupervisorNicole Baron – Account ExecutiveAnne Jackson – Assistant Account ExecutiveProduction Company: PsyopMarie Hyon – DirectorMarco Spier – DirectorPakorn Bupphavesa – Creative Director of VRNeysa Horsburgh – Managing DirectorNoah Goldsmith – Executive ProducerThomas Martin – ProducerMatthew Seymour – Executive Producer, PostMatthew Baughman – Post ProducerEditorial: ExileRobert Lopuski – EditorBrittany Carson – ProducerCL Weaver – Executive ProducerMusic & Sound Design: Q Department in Assoc. With Mach1Mix: Lime StudiosDave Wagg – Re-Recording MixerStephen Fredericks – Assistant Re-Recording MixerSusie Boyajan – Executive Producer