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林肯鹦鹉螺-晨跑: 60
案例简介：马修 · 麦康纳回到了林肯汽车公司的一个新位置，这次他正在穿过一片红木森林。跑了一会儿后，麦康纳低头看着他的智能手表来检查他的数据。当他在跑步后进入林肯并打开点火开关时，汽车的信息系统向他提供了一系列关于车辆系统的信息。乔恩 · 皮尔斯说: “有一个美好的时刻，他意识到手腕上的可穿戴技术很像新鹦鹉螺的驾驶员辅助技术。” 全球首席创意官哈德逊 Rouge，林肯的 AOR，创造了这个地方。“他们都关心你的幸福。"
林肯鹦鹉螺-晨跑: 60
案例简介：Matthew McConaughey is back in a new spot for the Lincoln Motor Co., and this time he’s running through a redwood forest. After running for a bit, McConaughey looks down at his smartwatch to check his stats. When he gets in his Lincoln after the run and turns on the ignition, the car’s information system presents him with a range of info about the vehicle systems. “There’s a nice moment where he realizes the wearable tech on his wrist acts a lot like the driver-assist technology in the new Nautilus,” says Jon Pearce, global chief creative officer at Hudson Rouge, Lincoln’s AOR, which created the spot. “They both look out for your well-being."
Lincoln Nautilus - Morning Run :60
案例简介：马修 · 麦康纳回到了林肯汽车公司的一个新位置，这次他正在穿过一片红木森林。跑了一会儿后，麦康纳低头看着他的智能手表来检查他的数据。当他在跑步后进入林肯并打开点火开关时，汽车的信息系统向他提供了一系列关于车辆系统的信息。乔恩 · 皮尔斯说: “有一个美好的时刻，他意识到手腕上的可穿戴技术很像新鹦鹉螺的驾驶员辅助技术。” 全球首席创意官哈德逊 Rouge，林肯的 AOR，创造了这个地方。“他们都关心你的幸福。"
Lincoln Nautilus - Morning Run :60
案例简介：Matthew McConaughey is back in a new spot for the Lincoln Motor Co., and this time he’s running through a redwood forest. After running for a bit, McConaughey looks down at his smartwatch to check his stats. When he gets in his Lincoln after the run and turns on the ignition, the car’s information system presents him with a range of info about the vehicle systems. “There’s a nice moment where he realizes the wearable tech on his wrist acts a lot like the driver-assist technology in the new Nautilus,” says Jon Pearce, global chief creative officer at Hudson Rouge, Lincoln’s AOR, which created the spot. “They both look out for your well-being."
林肯鹦鹉螺-晨跑: 60
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Lincoln Nautilus - Morning Run :60
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