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案例简介：落基山牡蛎饲料是一个为期一天的慈善节日，为爱达荷州志愿者消防员协会的鹰筹集资金，这样他们就可以购买救生设备并保持培训和教育。落基山牡蛎是公牛睾丸。人们通常不想吃它们，但许多人喜欢支持一个好的事业。凭借非常小的营销预算，目标是创造谈话价值，提高对落基山牡蛎饲料的认识，导致高投票率和成功的活动。
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案例简介：The Rocky Mountain Oyster Feed is a one-day charity festival to raise money for the Eagle, Idaho Volunteer Firefighter's Association, so they can purchase life-saving equipment and maintain training and education. Rocky Mountain oysters are bull testicles. People don't normally want to eat them, but many like supporting a good cause. With a very small marketing budget, the objective was to create talk value and raise awareness for the Rocky Mountain Oyster Feed, leading to a high turnout and a successful event.
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案例简介：落基山牡蛎饲料是一个为期一天的慈善节日，为爱达荷州志愿者消防员协会的鹰筹集资金，这样他们就可以购买救生设备并保持培训和教育。落基山牡蛎是公牛睾丸。人们通常不想吃它们，但许多人喜欢支持一个好的事业。凭借非常小的营销预算，目标是创造谈话价值，提高对落基山牡蛎饲料的认识，导致高投票率和成功的活动。
Part
案例简介：The Rocky Mountain Oyster Feed is a one-day charity festival to raise money for the Eagle, Idaho Volunteer Firefighter's Association, so they can purchase life-saving equipment and maintain training and education. Rocky Mountain oysters are bull testicles. People don't normally want to eat them, but many like supporting a good cause. With a very small marketing budget, the objective was to create talk value and raise awareness for the Rocky Mountain Oyster Feed, leading to a high turnout and a successful event.
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基本信息
- 广告战役： #Rocky Mountain Oyster Feed -cc44#
- 广告品牌： The Volunteer Center Zagreb
- 发布日期： 2007-11-01
- 行业领域： 生活服务 , 职业中介
- 媒体类别： 海报/平面
- 广告语言： 英语
- 媒介平台： 网络
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