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希望的风筝
案例简介：卡拉奇每年有 3000 多名儿童失踪。为了找到这些失踪的孩子，我们把巴基斯坦流行的文化偶像风筝变成了我们信息的新媒介。这些希望的风筝，上面印着失踪儿童的细节，在巴桑的那天在卡拉奇分发 -- 这是一个传统的春节，成千上万的风筝在那里放飞。 风筝分发活动在 Mehmoodabad 家庭公园举行，这是一个高风险的社区，每天有 7-9 名儿童失踪。
希望的风筝
案例简介：Over 3000 children go missing in Karachi every year. To find these missing children we transformed kites, a popular cultural icon of Pakistan, into a new medium for our message. These Kites of Hope, with the missing children’s details printed on them, were distributed in Karachi on the day of Basanth - a traditional spring festival where kites are flown in the thousands. The kite distribution event was held at Mehmoodabad Family Park, a high-risk neighborhood where 7-9 children go missing every day.
Kites of Hope
案例简介：卡拉奇每年有 3000 多名儿童失踪。为了找到这些失踪的孩子，我们把巴基斯坦流行的文化偶像风筝变成了我们信息的新媒介。这些希望的风筝，上面印着失踪儿童的细节，在巴桑的那天在卡拉奇分发 -- 这是一个传统的春节，成千上万的风筝在那里放飞。 风筝分发活动在 Mehmoodabad 家庭公园举行，这是一个高风险的社区，每天有 7-9 名儿童失踪。
Kites of Hope
案例简介：Over 3000 children go missing in Karachi every year. To find these missing children we transformed kites, a popular cultural icon of Pakistan, into a new medium for our message. These Kites of Hope, with the missing children’s details printed on them, were distributed in Karachi on the day of Basanth - a traditional spring festival where kites are flown in the thousands. The kite distribution event was held at Mehmoodabad Family Park, a high-risk neighborhood where 7-9 children go missing every day.
希望的风筝
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Kites of Hope
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基本信息
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创作者
案例详情
An Idea that has already found one child and forever transformed missing children's posters of Pakistan into Kites of Hope.
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
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项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
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创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
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竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
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行业研究
热词查看洞悉爆点，抢占行业趋势红利
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