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Starwax发起了一场引人注目的运动
案例简介：安装新品牌签名 “像你一样痴迷” 一个月后，Starwax在Buzzman的陪同下， 通过第二次活动重申这一信息，这次活动突出了品牌的产品。 自8月5日起播出的多媒体活动肯定会引起所有家庭维护完美主义者的共鸣。 今天，43% * 的法国人 (包括54% 18/24岁) 认为，做一个维护和清洁怪胎是一种品质。事实上，通过他们的完美主义，疯子照顾他人。自1946年以来，“酷疯子” 的出现一直是Starwax的原因，它今天在一个后喧嚣的世界中形成。 通过其高度专业化的产品，该品牌是清洁和维护方面的专家，并希望让maniacs感到自豪。 一场深思熟虑且幽默的活动，突出了Starwax清洁产品的有效性和最终质量。 "你介意在坐下之前洗澡吗？"，广告中强调了皮革护理奶，它将保护和维护最珍贵的沙发。 “标记一个不需要这种产品的秃头朋友。” 对于特殊的头发解锁器，Starwax的最新创新之一。
Starwax发起了一场引人注目的运动
案例简介：One month after installing its new brand signature: “As obsessive as you”, Starwax, accompanied by Buzzman, reaffirms the message through a second campaign which, this time, highlights the brand’s products. A multi-media campaign, on air since 5 August, that is sure to resonate with all household maintenance perfectionists. Today, 43%* of French people (including 54% 18/24 years old) believe that being a maintenance and cleanliness freak is a quality. Indeed, by their perfectionism, the maniac takes care of others. The emergence of the “cool maniac” that is taking shape today in a post-covid world has been Starwax’s reason for being since 1946. Through its highly specialised products, the brand is an expert in cleanliness and maintenance and wants to make maniacs proud. A well thought out and humorous campaign that highlights the effectiveness and the ultimate quality of Starwax’s cleaning products. “Would you mind showering before you sit down?”, exclaims the ad highlighting the leather care milk that will take care and maintain the most precious of sofas. “Tag a bald friend who doesn’t need this product.” for the special hair unblocker, one of Starwax’s latest innovations.
Starwax Launches a Catchy Campaign
案例简介：安装新品牌签名 “像你一样痴迷” 一个月后，Starwax在Buzzman的陪同下， 通过第二次活动重申这一信息，这次活动突出了品牌的产品。 自8月5日起播出的多媒体活动肯定会引起所有家庭维护完美主义者的共鸣。 今天，43% * 的法国人 (包括54% 18/24岁) 认为，做一个维护和清洁怪胎是一种品质。事实上，通过他们的完美主义，疯子照顾他人。自1946年以来，“酷疯子” 的出现一直是Starwax的原因，它今天在一个后喧嚣的世界中形成。 通过其高度专业化的产品，该品牌是清洁和维护方面的专家，并希望让maniacs感到自豪。 一场深思熟虑且幽默的活动，突出了Starwax清洁产品的有效性和最终质量。 "你介意在坐下之前洗澡吗？"，广告中强调了皮革护理奶，它将保护和维护最珍贵的沙发。 “标记一个不需要这种产品的秃头朋友。” 对于特殊的头发解锁器，Starwax的最新创新之一。
Starwax Launches a Catchy Campaign
案例简介：One month after installing its new brand signature: “As obsessive as you”, Starwax, accompanied by Buzzman, reaffirms the message through a second campaign which, this time, highlights the brand’s products. A multi-media campaign, on air since 5 August, that is sure to resonate with all household maintenance perfectionists. Today, 43%* of French people (including 54% 18/24 years old) believe that being a maintenance and cleanliness freak is a quality. Indeed, by their perfectionism, the maniac takes care of others. The emergence of the “cool maniac” that is taking shape today in a post-covid world has been Starwax’s reason for being since 1946. Through its highly specialised products, the brand is an expert in cleanliness and maintenance and wants to make maniacs proud. A well thought out and humorous campaign that highlights the effectiveness and the ultimate quality of Starwax’s cleaning products. “Would you mind showering before you sit down?”, exclaims the ad highlighting the leather care milk that will take care and maintain the most precious of sofas. “Tag a bald friend who doesn’t need this product.” for the special hair unblocker, one of Starwax’s latest innovations.
Starwax发起了一场引人注目的运动
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Starwax Launches a Catchy Campaign
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基本信息
- 广告战役： #Starwax-户外-df34#
- 广告品牌： Starwax
- 发布日期： 2020-08
- 行业领域： 居家日用 , 日用品/母婴
- 媒体类别： 户外 , 活动
- 广告语言： 法语
- 媒介平台： 网络
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