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案例简介：
案例简介：Since the mandatory use of masks was implemented because of the pandemic, what is seen in Brazil is a total disregard for the law by a large part of the population. Some simply for not wearing the mask, but the vast majority for wearing it incorrectly, wearing it on the neck or chin, without any protective effect against the coronavirus. Examples of authorities, artists and politicians wearing the mask incorrectly in the media have also discouraged the population from wearing it correctly. For many, especially for the poor citizens, the mask became an accessory with no use. That is how the Correio da Bahia newspaper, the leader in circulation and volume of readers in the state, asked the agency for a campaign to draw the population's attention to this serious problem, which puts everyone's health at risk. That was how the print campaign “There is no reason” was created, which is being broadcast daily in the newspaper's printed and digital media newspapers. Print advertisement created by Propeg, Brazil for Correio da Bahia Newspaper, within the categories: Health, Media, Public Interest, NGO.
There's no reason
案例简介：
There's no reason
案例简介：Since the mandatory use of masks was implemented because of the pandemic, what is seen in Brazil is a total disregard for the law by a large part of the population. Some simply for not wearing the mask, but the vast majority for wearing it incorrectly, wearing it on the neck or chin, without any protective effect against the coronavirus. Examples of authorities, artists and politicians wearing the mask incorrectly in the media have also discouraged the population from wearing it correctly. For many, especially for the poor citizens, the mask became an accessory with no use. That is how the Correio da Bahia newspaper, the leader in circulation and volume of readers in the state, asked the agency for a campaign to draw the population's attention to this serious problem, which puts everyone's health at risk. That was how the print campaign “There is no reason” was created, which is being broadcast daily in the newspaper's printed and digital media newspapers. Print advertisement created by Propeg, Brazil for Correio da Bahia Newspaper, within the categories: Health, Media, Public Interest, NGO.
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There's no reason
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基本信息
- 广告品牌： Correio da Bahia Newspaper
- 发布日期： 2020-09
- 行业领域： 互联网服务 , 生活服务 , 公益慈善 , 社交媒体 , 医疗/护理 , 公共事业
- 媒体类别： 海报/平面
- 广告语言： 英语
- 媒介平台： 网络
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