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    Boys Don't Cry微电影广告营销案例

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    男孩不哭

    案例简介:写一个关于电影中发生的事情的简短总结 这部电影对男孩如何成为 2019年男人进行了重要的观察。它重新审视了从蹒跚学步到十几岁的时刻 -- 许多男孩和他们的父母都很熟悉 -- 这些时刻塑造了一个年轻人的生活。从他很小就被告知 “男孩不哭” 的那一刻起,他被塑造成符合过时的阳刚之气结构,并以背叛他真实感受的方式看待和行动。随着电影的进展,我们在悲剧性的细节中看到一个拥有如此巨大潜力的男孩是如何在情感上受到损害的 -- 缓慢而故意地成为阿尔法掠食者。 告诉陪审团任何与方向相关的事情。不要说出导演的名字。 这部电影的方向微妙。为了传达男孩的转变和螺旋到有毒的阳刚之气,这个方向使用了几个相似之处。例如,小男孩在更衣室脱下衬衫,躲避朋友的场景,与他年龄更大、更加挑衅的时刻形成鲜明对比,在同一个更衣室里面对他的朋友时,自信地脱下衬衫。颜色也被用来帮助讲故事,反映男孩的情感光谱。起初,当他陷入有毒行为时,颜色变得更加鲜艳和虚假。真实性是最重要的,每一个场景都是由我们的导演设计和拍摄的,以确保电影的可信度。

    男孩不哭

    案例简介:Write a short summary of what happens in the film This film takes a vital look at how boys become men in 2019. It revisits the moments from toddler to teenager—familiar to many boys and their parents—that shape the life of a young man. From the moment he’s told that “boys don’t cry” at an early age, he’s molded to fit an outdated construct of masculinity and to look and act in a way that betrays what he really feels. As the film progresses, we see in tragic detail how a boy with such brilliant potential is emotionally compromised—slowly and deliberately formed to become nothing more than an alpha predator. Tell the jury anything relevant about the direction. Do not name the director. The direction of this film is nuanced. To convey the boy’s transformation and spiral into toxic masculinity, the direction used several parallels. For example, the scene where the young boy takes off his shirt in the locker room, shying away from his friends, contrasts with the moment when he’s older and more defiant, confidently removing his shirt while facing his friends in the same locker room. Colour was also used to aid in the storytelling and reflect the boy’s emotional spectrum. At first vibrant and strong, the colours become harsher and more artificial as he descends into toxic behaviour. Authenticity was paramount and every scene was designed and shot by our director to ensure a believability that would make the film more powerful.

    Boys Don't Cry

    案例简介:写一个关于电影中发生的事情的简短总结 这部电影对男孩如何成为 2019年男人进行了重要的观察。它重新审视了从蹒跚学步到十几岁的时刻 -- 许多男孩和他们的父母都很熟悉 -- 这些时刻塑造了一个年轻人的生活。从他很小就被告知 “男孩不哭” 的那一刻起,他被塑造成符合过时的阳刚之气结构,并以背叛他真实感受的方式看待和行动。随着电影的进展,我们在悲剧性的细节中看到一个拥有如此巨大潜力的男孩是如何在情感上受到损害的 -- 缓慢而故意地成为阿尔法掠食者。 告诉陪审团任何与方向相关的事情。不要说出导演的名字。 这部电影的方向微妙。为了传达男孩的转变和螺旋到有毒的阳刚之气,这个方向使用了几个相似之处。例如,小男孩在更衣室脱下衬衫,躲避朋友的场景,与他年龄更大、更加挑衅的时刻形成鲜明对比,在同一个更衣室里面对他的朋友时,自信地脱下衬衫。颜色也被用来帮助讲故事,反映男孩的情感光谱。起初,当他陷入有毒行为时,颜色变得更加鲜艳和虚假。真实性是最重要的,每一个场景都是由我们的导演设计和拍摄的,以确保电影的可信度。

    Boys Don't Cry

    案例简介:Write a short summary of what happens in the film This film takes a vital look at how boys become men in 2019. It revisits the moments from toddler to teenager—familiar to many boys and their parents—that shape the life of a young man. From the moment he’s told that “boys don’t cry” at an early age, he’s molded to fit an outdated construct of masculinity and to look and act in a way that betrays what he really feels. As the film progresses, we see in tragic detail how a boy with such brilliant potential is emotionally compromised—slowly and deliberately formed to become nothing more than an alpha predator. Tell the jury anything relevant about the direction. Do not name the director. The direction of this film is nuanced. To convey the boy’s transformation and spiral into toxic masculinity, the direction used several parallels. For example, the scene where the young boy takes off his shirt in the locker room, shying away from his friends, contrasts with the moment when he’s older and more defiant, confidently removing his shirt while facing his friends in the same locker room. Colour was also used to aid in the storytelling and reflect the boy’s emotional spectrum. At first vibrant and strong, the colours become harsher and more artificial as he descends into toxic behaviour. Authenticity was paramount and every scene was designed and shot by our director to ensure a believability that would make the film more powerful.

    男孩不哭

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    Boys Don't Cry

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