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这不是我差点死去的迹象，这是我幸存下来的迹象
案例简介：粉色丝带杂志与其他杂志相比有一个优势: 它也是一个慈善机构。这是女性的主要购买动机。他们不仅仅因为杂志的内容而购买杂志，更重要的是因为他们想支持对抗乳腺癌。因此，每年这项运动的挑战是触动女性的神经，唤醒她们对乳腺癌慈善机构的同情，以便她们购买杂志。
这不是我差点死去的迹象，这是我幸存下来的迹象
案例简介：Pink Ribbon Magazine has one advantage compared to other magazines: it is also a charity. And that is the main purchase motivation for women. They don't just buy the magazine for its content, but more importantly because they want to support the fight against breast cancer. Therefore each year the challenge for the campaign is to touch a nerve with women and awaken their sympathy for the breast cancer charity so that they buy the magazine.
It's Not a Sign I Almost Died, it's a Sign I Survived
案例简介：粉色丝带杂志与其他杂志相比有一个优势: 它也是一个慈善机构。这是女性的主要购买动机。他们不仅仅因为杂志的内容而购买杂志，更重要的是因为他们想支持对抗乳腺癌。因此，每年这项运动的挑战是触动女性的神经，唤醒她们对乳腺癌慈善机构的同情，以便她们购买杂志。
It's Not a Sign I Almost Died, it's a Sign I Survived
案例简介：Pink Ribbon Magazine has one advantage compared to other magazines: it is also a charity. And that is the main purchase motivation for women. They don't just buy the magazine for its content, but more importantly because they want to support the fight against breast cancer. Therefore each year the challenge for the campaign is to touch a nerve with women and awaken their sympathy for the breast cancer charity so that they buy the magazine.
这不是我差点死去的迹象，这是我幸存下来的迹象
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It's Not a Sign I Almost Died, it's a Sign I Survived
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基本信息
- 广告战役： #10 years -f5e21#
- 广告品牌： Pink Ribbon Magazine
- 发布日期： 2010-10-01
- 行业领域： 杂志 , 商务服务 , 印刷出版 , 报纸
- 媒体类别： 海报/平面
- 广告语言： 英语
- 媒介平台： 网络
- 获得奖项：
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