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红色一只
案例简介：学分
红色一只
案例简介：Credits
Red One
案例简介：学分
Red One
案例简介：Credits
红色一只
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Red One
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M&M'S have always been the perfect match for holiday and movie nights, so it's only fitting they’ve partnered with Amazon MGM Studios' holiday action film, “Red One”, hitting theaters nationwide November 15th. But Red is feeling left out – and he's not having it! Obviously, there's been a mistake because there is no “Red One” without Red, right? Now, the whole spokescandy. "M&M'S spokescandies are more globally recognizable than Santa, so we couldn't let the biggest movie of the holidays go by without giving our 'Red One' a chance at the spotlight he so desperately seeks. It was a natural partnership to delight fans in a new way with the iconic humor M&M'S is known for, as well as to promote the movie and the snack that makes every screening sweeter," said Alana Beseau, Executive Creative Director at Weber Shandwick.
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