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饥饿的圣诞节,家庭传统
案例简介:饥饿的圣诞节: 在每年给圣文森特 · 德 · 保罗协会的150,000个电话中,三分之一是来自需要食物的人。因此,许多家庭将会有一个饥饿的圣诞节,而不是圣诞快乐。为了强调这一事实并推动捐赠,爱斯基摩犬公司的爱尔兰创意机构将都柏林市标志性的自由大厅改造成了一个光秃秃的橱柜。利用建筑独特的建筑,这种室外执行无缝地融入其周围环境,创造出一种独特而戏剧性的视觉技巧。有了这个鲜明的形象,目的是提醒人们圣诞节对每个人来说都不一样,但是通过他们的捐赠,他们可以帮助拯救每年这个时候需要帮助的家庭。
饥饿的圣诞节,家庭传统
案例简介:Hungry Christmas: Out of 150,000 calls made to The Society of St. Vincent De Paul each year, one in three are from people in need of food. So instead of a merry Christmas, many families will have a hungry Christmas. To highlight this fact and to drive donations, Irish creative agency In the Company of Huskies transformed the Dublin city landmark Liberty Hall into a bare cupboard. Using the buildings distinct architecture, this Outdoor execution blends seamlessly into its surroundings to create a unique and dramatic trick of the eye. With this stark image, the aim is to remind people that Christmas isn’t the same for everyone, but with their donation they can help save families in need this time of year.
Hungry Christmas, Family Traditions
案例简介:饥饿的圣诞节: 在每年给圣文森特 · 德 · 保罗协会的150,000个电话中,三分之一是来自需要食物的人。因此,许多家庭将会有一个饥饿的圣诞节,而不是圣诞快乐。为了强调这一事实并推动捐赠,爱斯基摩犬公司的爱尔兰创意机构将都柏林市标志性的自由大厅改造成了一个光秃秃的橱柜。利用建筑独特的建筑,这种室外执行无缝地融入其周围环境,创造出一种独特而戏剧性的视觉技巧。有了这个鲜明的形象,目的是提醒人们圣诞节对每个人来说都不一样,但是通过他们的捐赠,他们可以帮助拯救每年这个时候需要帮助的家庭。
Hungry Christmas, Family Traditions
案例简介:Hungry Christmas: Out of 150,000 calls made to The Society of St. Vincent De Paul each year, one in three are from people in need of food. So instead of a merry Christmas, many families will have a hungry Christmas. To highlight this fact and to drive donations, Irish creative agency In the Company of Huskies transformed the Dublin city landmark Liberty Hall into a bare cupboard. Using the buildings distinct architecture, this Outdoor execution blends seamlessly into its surroundings to create a unique and dramatic trick of the eye. With this stark image, the aim is to remind people that Christmas isn’t the same for everyone, but with their donation they can help save families in need this time of year.
饥饿的圣诞节,家庭传统
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Hungry Christmas, Family Traditions
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