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绅士
案例简介：Yardley London 的英国西装外套是南非最大、发展最快的男性香水。虽然英国夹克有出处，但它有只吸引老年消费者的危险。为了让它更现代，更吸引年轻消费者，我们必须证明这是为了现代绅士，给它一个优势。这是通过主角的铸造、他们的风格和音乐来完成的，电视广告问观众一个简单的问题 -- “什么造就了绅士？”
绅士
案例简介：English Blazer by Yardley London is South Africa's largest, and fastest growing, male fragrance. While English Blazer has provenance, it was in danger of appealing only to older consumers. To make it more contemporary and appeal to younger consumers, we had to show that it was for the modern gentleman, give it an edge. This was done through the casting of leads, their styling and the music, and the TV ad asks viewers a simple question - "What makes a gentleman?"
Gentleman
案例简介：Yardley London 的英国西装外套是南非最大、发展最快的男性香水。虽然英国夹克有出处，但它有只吸引老年消费者的危险。为了让它更现代，更吸引年轻消费者，我们必须证明这是为了现代绅士，给它一个优势。这是通过主角的铸造、他们的风格和音乐来完成的，电视广告问观众一个简单的问题 -- “什么造就了绅士？”
Gentleman
案例简介：English Blazer by Yardley London is South Africa's largest, and fastest growing, male fragrance. While English Blazer has provenance, it was in danger of appealing only to older consumers. To make it more contemporary and appeal to younger consumers, we had to show that it was for the modern gentleman, give it an edge. This was done through the casting of leads, their styling and the music, and the TV ad asks viewers a simple question - "What makes a gentleman?"
绅士
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Gentleman
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基本信息
- 广告品牌： English Blazer
- 发布日期： 2014-11-03
- 行业领域： 生活服务 , 医疗/护理
- 媒体类别： 短视频
- 广告语言： 英语
- 媒介平台： 网络
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