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香蕉漫画周 2013
案例简介:工业化国家的儿童吃太多快餐和糖果。结果: 糖尿病和肥胖。为了改变这种状况,FYFFES 发起了一项全球运动:“香蕉漫画周 2013”。与著名的卡尔森漫画合作开发了漫画英雄 “FYFE” -- 一个吃香蕉变成超级英雄的男孩。第一次的帮助下,创新的激光打印技术六种不同的漫画被印在香蕉皮上。 “香蕉漫画周 2013” 在 9 个国家和每个学校都取得了巨大成功,并说服了孩子们和父母香蕉是多么美味和强大是。
香蕉漫画周 2013
案例简介:Children in industrialized nations are eating too much fast food and sweets. The result: diabetes and adiposity.To change this FYFFES initiated a global campaign: The “Banana Comic Week 2013”.In collaboration with the famous CARLSEN Comics the comic-hero “FYFE” was developed – a boy who turned into a superhero by eating a banana.For the very first time and with the help of an innovative laser-print technique six different comics were printed on banana skins.The “Banana Comic Week 2013” were a great success in each of the 9 countries and every school and convinced children and parents how delicious and powerful bananas are.
Banana Comic Week 2013
案例简介:工业化国家的儿童吃太多快餐和糖果。结果: 糖尿病和肥胖。为了改变这种状况,FYFFES 发起了一项全球运动:“香蕉漫画周 2013”。与著名的卡尔森漫画合作开发了漫画英雄 “FYFE” -- 一个吃香蕉变成超级英雄的男孩。第一次的帮助下,创新的激光打印技术六种不同的漫画被印在香蕉皮上。 “香蕉漫画周 2013” 在 9 个国家和每个学校都取得了巨大成功,并说服了孩子们和父母香蕉是多么美味和强大是。
Banana Comic Week 2013
案例简介:Children in industrialized nations are eating too much fast food and sweets. The result: diabetes and adiposity.To change this FYFFES initiated a global campaign: The “Banana Comic Week 2013”.In collaboration with the famous CARLSEN Comics the comic-hero “FYFE” was developed – a boy who turned into a superhero by eating a banana.For the very first time and with the help of an innovative laser-print technique six different comics were printed on banana skins.The “Banana Comic Week 2013” were a great success in each of the 9 countries and every school and convinced children and parents how delicious and powerful bananas are.
香蕉漫画周 2013
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Banana Comic Week 2013
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基本信息
- 广告战役: #Banana Comic Week 2013#
- 广告品牌: Fyffes
- 发布日期: 2013-11-01
- 行业领域: 蔬菜 , 生鲜/速食 , 水果 , 饮食/特产
- 媒体类别: 短视频
- 广告语言: 德语
- 媒介平台: 网络
- 获得奖项:
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