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思想
案例简介：结果 9 年的投资如何？ 尽管许可车辆增长了 2774，但在北爱尔兰的道路安全广告中，68 万人对经济回报做出了重大贡献，加上 33% 人在道路上免于死亡或严重伤害。来自广泛研究调查的证据隔离了广告效果，并证明广告在影响态度和行为以及减少每 42% 辆有执照车辆 10,000 的道路屠杀方面有很大影响力。
思想
案例简介：Results How a nine-year investment of £8.68m in road safety advertising made a leading contribution to a £704m economic payback â plus 2774 lives saved from death or serious injury on the roads of Northern Ireland, despite a 33% growth in licensed vehicles. Evidence from extensive research surveys isolates the advertising effect and proves that the advertising was massively influential in impacting on attitudes and behaviour and reducing road carnage by 42% per 10,000 licensed vehicles.
Thoughts
案例简介：结果 9 年的投资如何？ 尽管许可车辆增长了 2774，但在北爱尔兰的道路安全广告中，68 万人对经济回报做出了重大贡献，加上 33% 人在道路上免于死亡或严重伤害。来自广泛研究调查的证据隔离了广告效果，并证明广告在影响态度和行为以及减少每 42% 辆有执照车辆 10,000 的道路屠杀方面有很大影响力。
Thoughts
案例简介：Results How a nine-year investment of £8.68m in road safety advertising made a leading contribution to a £704m economic payback â plus 2774 lives saved from death or serious injury on the roads of Northern Ireland, despite a 33% growth in licensed vehicles. Evidence from extensive research surveys isolates the advertising effect and proves that the advertising was massively influential in impacting on attitudes and behaviour and reducing road carnage by 42% per 10,000 licensed vehicles.
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案例详情
Wise up. Slow down. Expect the unexpected
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任意搜索品牌关键词，脑洞创意策划1秒呈现
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竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
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行业研究
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