Prophets of Science Fiction|短视频|广告营销案例【ADGuider广告指南】

科幻小说的先知

案例简介：洛杉矶，加利福尼亚州，2011年10月19日: 总部位于洛杉矶的《活着与幸福》导演亨利 · 霍布森在 “科幻先知” 的新宣传广告中探索了雷德利 · 斯科特未来的内心想法, “与即将到来的科学频道 8 部系列的序言电影一起制作。广告让观众有机会看到斯科特解释先知作者、梦想家和创作者的影响。霍布森导演了这位标志性的电影制作人，并为他的《外星人》和《银翼杀手》制作了设计草图。定于 11月9日首映，斯科特执行制作的节目探索了科幻大师如菲利普 · 迪克、艾萨克 · 阿西莫夫、 h · g · 威尔斯和乔治·卢卡斯是如何塑造和预测未来的。霍布森说，“主要的挑战是我们与雷德利爵士实际相处的时间。我通过在不同的钻机上编排两个摄像机来解决这个问题，每个摄像机都在非常特定的时间进行非常特殊的问题。这种设置的行为就像运动控制钻机，而没有实际使用运动控制钻机。这也让我在一个非常具有技术挑战性和时间敏感性的环境中从面试中获得最大的收获。准确地知道每台相机在 20 分钟内的位置变得至关重要。这是我的荣幸，雷德利很棒。" 霍布森继续说道，“这次经历的亮点之一是能够保留雷德利在采访中做的素描。“ 上图。《科幻预言家》在起草的超级影片《雷德利 · 斯科特，银翼杀手的导演，外星人》和一个伴随的配音, “我们这个时代伟大的说书人之一带来了一个开创性的新科学系列，庆祝那些看到未来的人的思想。"我们看到这位名人坐在一张阴暗的桌子旁，他说，“我一直对任何形式的极端想象感到兴奋。有很多东西被认为是虚构的，现在变成了事实。“当他说话的时候，一丝不苟地详细地起草了未来城市的图纸，机器人和宇宙飞船在他周围出现了。画外音继续说，“有远见的作家、梦想家和创作者”，与斯科特的评论相互交织，“他们正在设定未来几代人将要走过的道路。科幻小说几乎像建筑材料一样供应，所以每个人都受到其他人的影响。 “Supers 出现的名字像菲利普 · K。 dic k 和 H.G Wells 被超凡脱俗的图像包围，作为画外音的问题，“这些明天的先知是谁？谁点燃了他们的想象力？他们最伟大的作品是如何改变我们的世界的？”斯科特补充道，“ 科幻小说已经投下了一个大水坑，涟漪产生了各种各样的问题。这个节目可以将科幻小说的幻想部分和事实的科学部分结合在一起。画外音以匹配的 supers 结尾，“执行制片人雷德利 · 斯科特介绍了《科幻小说的先知》系列，周三，11月9日下午10点，仅在科学上首映。 “科学频道标志关闭了现场。关于活着和健康 Alive and Well 是一家商业和新媒体制作公司，在传统和数字领域拥有顶尖人才。Stephen Dickstein 和 Phillip Detchmendy 凭借推出该行业一些最知名人才的遗产，致力于支持他们优秀的导演和创意技术专家以及他们的客户, 视觉传达的服务和艺术性。

科幻小说的先知

案例简介：Los Angeles, CA, October 19, 2011: Los Angeles-based Alive & Well director Henry Hobson explores Ridley Scott’s futuristic inner thoughts in a new promotional ad for “Prophets of Science Fiction,” produced in association with Prologue Films for the upcoming Science Channel 8-part series. The commercial gives viewers the opportunity to see Scott explaining the impact of prophetic authors, dreamers and creators. Hobson directed the iconic filmmaker and animated his production design sketches from Alien and Blade Runner. Scheduled to premiere November 9th, the Scott-executive produced show explores how science fiction masters such as Philip K. Dick, Isaac Asimov, H.G Wells and George Lucas have both shaped and predicted the future. Says Hobson, “The main challenge was the fractional amount of time we actually had with Sir Ridley. I addressed this by choreographing two cameras on different rigs, each set to go on very particular questions at very specific times. This setup behaved like motion control rigs without actually employing motion control rigs. This also allowed me to get the most from the interview in what was a very technically challenging and time sensitive circumstance. Knowing exactly where each camera would be during the course of the 20 minutes became essential. It was my honor, and Ridley was great.” Continues Hobson, “One of the highlights of the experience was being able to keep the sketch Ridley had done during the interview.” Pictured above. “Prophets of Science Fiction” opens on drafted supers, “Ridley Scott, director of Blade Runner, Alien” and an accompanying voiceover, “From one of the great storytellers of our time comes a groundbreaking new series on Science that celebrates the minds of those who saw the future." We see the luminary himself sitting at a shadowy table, where he states, “I’ve always been excited by the idea of any form of extreme imagination. There are a lot of things that were thought to be fictional, are now becoming fact.” As he speaks, meticulously detailed, drafted drawings of futuristic cities, robots and spaceships materialize all around him. The voiceover continues, “Visionary authors, dreamers and creators,” intercut with Scott’s commentary, “They’re setting the path that future generations will tread. Science fiction supplies almost like building block material, so everyone is influenced by everyone else.” Supers appear with names like Philip K. Dic k and H.G Wells, surrounded by otherworldly images as the voiceover questions, “Who were these prophets of tomorrow? Who ignited their imaginations? How did their greatest works change our world?” Scott adds, “Science fiction has cast a big puddle and the ripples have created all kinds of questions. This show can bring together the fantasy side of science fiction with the science side of fact.” The voiceover concludes with matching supers, “Executive Producer Ridley Scott presents, ‘Prophets of Science Fiction,’ series premiere Wednesday, November 9th at 10pm, only on Science.” The Science Channel logo closes out the spot. About Alive & Well Alive and Well is a commercials and new media production company boasting top notch talent in the traditional and digital realms. With a legacy of launching some of the industry’s best-known talents, Stephen Dickstein and Phillip Detchmendy are dedicated to supporting both their fine group of directors and creative technologist as well as their clients, in the service and artistry of visual communications.

Prophets of Science Fiction

案例简介：洛杉矶，加利福尼亚州，2011年10月19日: 总部位于洛杉矶的《活着与幸福》导演亨利 · 霍布森在 “科幻先知” 的新宣传广告中探索了雷德利 · 斯科特未来的内心想法, “与即将到来的科学频道 8 部系列的序言电影一起制作。广告让观众有机会看到斯科特解释先知作者、梦想家和创作者的影响。霍布森导演了这位标志性的电影制作人，并为他的《外星人》和《银翼杀手》制作了设计草图。定于 11月9日首映，斯科特执行制作的节目探索了科幻大师如菲利普 · 迪克、艾萨克 · 阿西莫夫、 h · g · 威尔斯和乔治·卢卡斯是如何塑造和预测未来的。霍布森说，“主要的挑战是我们与雷德利爵士实际相处的时间。我通过在不同的钻机上编排两个摄像机来解决这个问题，每个摄像机都在非常特定的时间进行非常特殊的问题。这种设置的行为就像运动控制钻机，而没有实际使用运动控制钻机。这也让我在一个非常具有技术挑战性和时间敏感性的环境中从面试中获得最大的收获。准确地知道每台相机在 20 分钟内的位置变得至关重要。这是我的荣幸，雷德利很棒。" 霍布森继续说道，“这次经历的亮点之一是能够保留雷德利在采访中做的素描。“ 上图。《科幻预言家》在起草的超级影片《雷德利 · 斯科特，银翼杀手的导演，外星人》和一个伴随的配音, “我们这个时代伟大的说书人之一带来了一个开创性的新科学系列，庆祝那些看到未来的人的思想。"我们看到这位名人坐在一张阴暗的桌子旁，他说，“我一直对任何形式的极端想象感到兴奋。有很多东西被认为是虚构的，现在变成了事实。“当他说话的时候，一丝不苟地详细地起草了未来城市的图纸，机器人和宇宙飞船在他周围出现了。画外音继续说，“有远见的作家、梦想家和创作者”，与斯科特的评论相互交织，“他们正在设定未来几代人将要走过的道路。科幻小说几乎像建筑材料一样供应，所以每个人都受到其他人的影响。 “Supers 出现的名字像菲利普 · K。 dic k 和 H.G Wells 被超凡脱俗的图像包围，作为画外音的问题，“这些明天的先知是谁？谁点燃了他们的想象力？他们最伟大的作品是如何改变我们的世界的？”斯科特补充道，“ 科幻小说已经投下了一个大水坑，涟漪产生了各种各样的问题。这个节目可以将科幻小说的幻想部分和事实的科学部分结合在一起。画外音以匹配的 supers 结尾，“执行制片人雷德利 · 斯科特介绍了《科幻小说的先知》系列，周三，11月9日下午10点，仅在科学上首映。 “科学频道标志关闭了现场。关于活着和健康 Alive and Well 是一家商业和新媒体制作公司，在传统和数字领域拥有顶尖人才。Stephen Dickstein 和 Phillip Detchmendy 凭借推出该行业一些最知名人才的遗产，致力于支持他们优秀的导演和创意技术专家以及他们的客户, 视觉传达的服务和艺术性。

Prophets of Science Fiction

案例简介：Los Angeles, CA, October 19, 2011: Los Angeles-based Alive & Well director Henry Hobson explores Ridley Scott’s futuristic inner thoughts in a new promotional ad for “Prophets of Science Fiction,” produced in association with Prologue Films for the upcoming Science Channel 8-part series. The commercial gives viewers the opportunity to see Scott explaining the impact of prophetic authors, dreamers and creators. Hobson directed the iconic filmmaker and animated his production design sketches from Alien and Blade Runner. Scheduled to premiere November 9th, the Scott-executive produced show explores how science fiction masters such as Philip K. Dick, Isaac Asimov, H.G Wells and George Lucas have both shaped and predicted the future. Says Hobson, “The main challenge was the fractional amount of time we actually had with Sir Ridley. I addressed this by choreographing two cameras on different rigs, each set to go on very particular questions at very specific times. This setup behaved like motion control rigs without actually employing motion control rigs. This also allowed me to get the most from the interview in what was a very technically challenging and time sensitive circumstance. Knowing exactly where each camera would be during the course of the 20 minutes became essential. It was my honor, and Ridley was great.” Continues Hobson, “One of the highlights of the experience was being able to keep the sketch Ridley had done during the interview.” Pictured above. “Prophets of Science Fiction” opens on drafted supers, “Ridley Scott, director of Blade Runner, Alien” and an accompanying voiceover, “From one of the great storytellers of our time comes a groundbreaking new series on Science that celebrates the minds of those who saw the future." We see the luminary himself sitting at a shadowy table, where he states, “I’ve always been excited by the idea of any form of extreme imagination. There are a lot of things that were thought to be fictional, are now becoming fact.” As he speaks, meticulously detailed, drafted drawings of futuristic cities, robots and spaceships materialize all around him. The voiceover continues, “Visionary authors, dreamers and creators,” intercut with Scott’s commentary, “They’re setting the path that future generations will tread. Science fiction supplies almost like building block material, so everyone is influenced by everyone else.” Supers appear with names like Philip K. Dic k and H.G Wells, surrounded by otherworldly images as the voiceover questions, “Who were these prophets of tomorrow? Who ignited their imaginations? How did their greatest works change our world?” Scott adds, “Science fiction has cast a big puddle and the ripples have created all kinds of questions. This show can bring together the fantasy side of science fiction with the science side of fact.” The voiceover concludes with matching supers, “Executive Producer Ridley Scott presents, ‘Prophets of Science Fiction,’ series premiere Wednesday, November 9th at 10pm, only on Science.” The Science Channel logo closes out the spot. About Alive & Well Alive and Well is a commercials and new media production company boasting top notch talent in the traditional and digital realms. With a legacy of launching some of the industry’s best-known talents, Stephen Dickstein and Phillip Detchmendy are dedicated to supporting both their fine group of directors and creative technologist as well as their clients, in the service and artistry of visual communications.