营销日历 营销导航 热门搜索 使用技巧
广告营销案例

    您的体验已到期

    免费领取会员>

    本案例默认翻译为中文,点击可切换回原语言

    已切换成原语言,点击可翻译成中文

    紧急情况: 每个人都有梦想

    案例简介:

    紧急情况: 每个人都有梦想

    案例简介:

    Emergency: Everyone has a dream by Ogilvy Italy

    案例简介:

    Emergency: Everyone has a dream by Ogilvy Italy

    案例简介:

    紧急情况: 每个人都有梦想

    暂无简介

    Emergency: Everyone has a dream by Ogilvy Italy

    暂无简介

    基本信息

    综合评分
    {{getNumber(caseInfo.whole)}}

    暂无评分

    已有{{caseInfo.tatolPeople}}人评分

    创意
    {{getNumber(caseInfo.originality)}}
    文案
    {{getNumber(caseInfo.copywriting)}}
    视觉
    {{getNumber(caseInfo.visualEffect)}}
    广告公司: Ogilvy Italy

    案例详情

    After last year’s success with ‘Jalal,’ the story of an illegal immigrant selling roses on the streets, Emergency, a humanitarian organisation founded to help civilian victims of war and poverty, is back with the best wishes for the new year.For 2019, the spotlight is on ‘Miriam’s’ story, a girl like many others, with dreams like everyone else. We see a quick shot of her typing, then packing and getting on a plane as a voice over states that she is moving to a faraway place to start from scratch. We follow her as she looks forward to a future with opportunities, friends, family and love – an aspiration to normality. Pan back to reality, with the voice over stating “this…is not my story,” and we see Miriam standing, dirty and alone in a foggy refugee camp, with a graphic that states, “We are all humans, but we are not the same.” It finishes hoping for a “better 2019 for everyone.”With this ‘Everyone has a dream’ video, done with Ogilvy Milan, Emergency wants everyone to think about the inequalities in our societies, hitting people according on their place of birth, color of skin or religion.CreditsAgency: Ogilvy ItalyChief Creative Officer: Paolo Iabichino, Giuseppe MastromatteoCreative Director: Lavinia Francia, Marco Geranzani, Giordano CurreriSenior Art Director: Andrea SghedoniTV Producer: Francesca D’Agostino, Renata BrucatoPh: The FamilyDirector: Igor BorghiDoP: Manfredo ArchintoExecutive Producer: Lorenzo UlivieriProducer: Lilli Auteri, Annalisa BronziPost producer: Simone BarbellaProduction Designer: Sabrina TempestaStylist: Veronica ArtianoEditor: Lorenzo ColugnatiColorist: Giorgia MeacciMusic: Enzo CasucciSound effects: Giuseppe CatalanoSound studio: VetrioloPost production video: Youare

    涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌

    热门节日97个,23个维度智能搜索

    • 项目比稿

      品类案例按时间展现,借鉴同品牌策略,比稿提案轻松中标

    • 创意策划

      任意搜索品牌关键词,脑洞创意策划1秒呈现

    • 竞品调研

      一键搜索竞品往年广告,一眼掌握对手市场定位

    • 行业研究

      热词查看洞悉爆点,抢占行业趋势红利

    登录后查看全部案例信息

    如果您是本案的创作者或参与者 可对信息进行完善

    关键词

    案例评分

    综合
    {{wholeEm}} 请评分
    创意
    {{originalityEm}} 请评分
    文案
    {{copywritingEm}} 请评分
    动视
    {{visualEffectEm}} 请评分

    链接粘贴成功,ctrl+v 进行复制

    完善信息

    最多可填写1000个字符

    请填写正确的邮箱

    完善信息成功

    完善信息失败

    评分成功

    您已经完成过对该案例的评分了

    联系我们 返回广告案例顶部 分享广告案例 意见反馈 广告案例意见反馈 回到顶部 返回广告案例顶部

    链接粘贴成功,ctrl+v 进行复制

    扫码关注公众号完成登录

    登录即视为同意《用户协议》

    二维码失效

    刷新

    注册成功,赠送你10天会员体验权

    注册失败,请检查信息后重新输入